Growth Lead

Growth Lead

About us:

Indurex is an AI-native, engineering-first company focused on keeping complex cyber-physical systems resilient, safe, and secure. Our platform unifies safety, process, and cybersecurity data to deliver context-aware, AI-scored incidents and actionable recommendations - complementing existing SCADA/DCS, historians, and security tools. With headquarters in Amsterdam, Indurex partners with regional and global energy, manufacturing, utilities, data center, and pipeline operators to safeguard the systems that power and connect our world.

In this role you will be responsible for building how Indurex shows up in the market, from the events where operators meet us to the campaigns that bring them into a conversation with our sales team. You will be one of our first go-to-market hires, working directly with our CEO and Enterprise Sales Manager to turn presence into pipeline across Benelux and DACH. You will work at the intersection of field marketing, campaign execution, and technical storytelling, translating the expertise of our OT security veterans and AI/ML researchers into programmes that resonate with plant, OT, and security leadership.

Your responsibilities will include:

• Plan and run our regional field programme: industry conferences and trade shows (such as it-sa and Hannover Messe), sponsorships, operator roundtables, executive dinners, and on-site workshops.

• Design and execute integrated, account-based campaigns targeting critical infrastructure operators in energy, utilities, oil and gas, manufacturing, and data centres.

• Partner closely with sales to turn every event and campaign into booked meetings, owning lead capture, follow-up, and handoff.

• Working directy with the Head of Growth and Enterprise Sales Manager to turn presence into pipeline across EMEA.

• Build co-marketing programmes with partners, including integrators, OT vendors, and industry associations.

• 3+ years of B2B field, event, or campaign marketing experience, ideally in OT, IoT, cybersecurity, or industrial technology.

• Hands-on experience running events end to end, from sponsorship negotiation and logistics to booth execution and post-event follow-up.

• A track record of working alongside sales teams and measuring success in pipeline, not attendance.

• Working knowledge of CRM and marketing automation tools (HubSpot, Salesforce, or similar).

• Willingness to travel across the territory (approximately 30–40%).

• Fluent English. Dutch or German is a plus.

• Comfort with startup ambiguity. You want to build the engine, not just run it.