Growth Marketer

Grow our clients. Build our brands. Shape what comes next.

At Element5, you won't just run campaigns for clients. You'll help build brands from the ground up, including our own. We have a pipeline of brands and products we're launching ourselves, and we need a growth marketer who wants a real stake in what gets built next.

About Element5

Element5 Digital is a brand and digital agency in Troy, Michigan. We build brands, websites, digital products and growth strategies for a variety of great clients. We're a tight team with no layers and no red tape, and everyone's work shows up in the results.

We're also builders. Alongside client work, we're launching and growing our own brands and products. That's where you come in.

The role

You'll be the person who looks at a business and sees where the growth is. You'll dig into the numbers, the customers, the market and the competition. Then you'll set the 90 day plan and the 3 year vision, and drive both.

Your time splits two ways:

• Client growth: diagnose what's holding a client back, build the roadmap, and lead the strategy that moves their numbers
• Our own brands: help shape, launch and scale the brands and products Element5 is building for itself, from positioning and launch strategy to the first thousand customers and beyond

Few roles let you sharpen your thinking on a dozen businesses while building your own wins at the same time. This one does.

What you'll do

• Run growth audits: business model, funnel, channels, customer data, competitors and market position
• Turn findings into clear short term goals (30, 60 and 90 days) and long term strategy (1 to 3 years), with KPIs to match
• Build and test launch plans for new brands and products, ours and our clients'
• Own the full funnel: acquisition, conversion, retention and referral
• Design and run experiments across paid, organic, email, content, partnerships and SEO; cut what doesn't work, scale what does
• Set up tracking and dashboards so every decision is backed by data
• Present strategy to clients and leadership with confidence and a clear point of view
• Work side by side with our strategy, creative and development team to bring ideas to market fast

Who you are

• 4 to 7 years in growth, performance or digital marketing, with results you can point to in numbers
• A business thinker first and a marketer second: you understand margins, pricing, customer lifetime value and unit economics
• Equally comfortable in a spreadsheet, an ad platform and a strategy meeting
• Skilled across channels: paid social and search, SEO, email and marketing automation, content and analytics (GA4, Looker Studio or similar)
• Entrepreneurial: you've launched something, grown something, or you're ready to
• Curious about why things work, and restless when they don't
• Clear and direct: you can explain a complex strategy in five minutes and back it up with data

Bonus points: ecommerce or Shopify experience, B2B lead generation, startup or product launch experience, and comfort using AI tools to move faster.

Why this job

• Build, don't just serve. Your ideas don't stop at a client deck. You'll help launch and grow brands we own.
• See your impact. On a small team, your work is visible to everyone, including leadership, every week.
• Variety that makes you better. With a variety of great clients across industries, you'll learn more in a year here than in three at a big agency.
• A seat at the table. You'll work directly with our Chief Strategy Officer and CEO on where the business goes next.
• Room to grow. As our own brands scale, so does your role.

Benefits

• Unlimited PTO
• Health insurance
• 401(k)
• Professional development assistance
• Hybrid schedule: in office in Troy, MI for team days, remote otherwise