Growth Marketer – CRM & Automation

G’day, we’re Mosh & Moshy. We’re an Australian-founded and owned digital health platform on a mission to help people achieve the best possible health outcomes through best-in-class health programs. We know traditional healthcare isn’t always meeting the needs of modern patients, and we reckon there’s a better, more holistic way. Our programs across hair loss, sexual health, skincare, mental health and weight management are easy, accessible and completely discreet. More than a job There’s nothing better than knowing the work you’re doing matters and makes a genuine difference. We’re pretty lucky that, at Mosh & Moshy, this is the norm rather than the exception. The Opportunity We’re looking for a hands-on Growth Marketer – CRM & Automation to help us create smarter, more relevant experiences across every stage of the customer journey—from first touch and onboarding through to engagement, renewal and win-back. Reporting to our Senior Growth Marketer – CRM, you’ll combine strong lifecycle marketing fundamentals with a genuine fluency in AI and automation. You’ll build and optimise campaigns, uncover opportunities in the data and find better, faster ways to deliver high-quality work across both Mosh and Moshy. This is a great opportunity for someone with solid CRM experience who wants to deepen their capability across lifecycle marketing, experimentation and automation in a fast-moving, purpose-led environment. What you’ll do As our Growth Marketer – CRM & Automation, you’ll: Build, QA and deploy lifecycle journeys and automated campaigns across email and SMS Create audience segments and personalised communications that improve conversion, engagement and retention Write and edit engaging CRM copy across the distinct Mosh and Moshy brand voices Identify and address drop-off points across the customer journey, from first touch through to subscription and renewal Monitor CRM workflows and resolve delivery, data or journey-logic issues Use AI tools to improve the quality and speed of copy development, personalisation, segmentation and journey design Identify opportunities to automate repetitive CRM processes and help turn them into practical solutions Analyse campaign and funnel performance, using the insights to shape tests and recommend improvements Partner with Performance, Product, Data, Content and Customer Experience teams to support broader customer journeys and new launches Help maintain database health, consent management, deliverability and privacy compliance Contribute to an AI-first culture of experimentation, curiosity and continuous improvement Who you are You’ll likely bring: Around 2–4 years’ experience in CRM, lifecycle marketing, retention or a related growth marketing role Hands-on experience building and optimising automated customer journeys across onboarding, engagement, renewal or win-back Experience with HubSpot or a comparable CRM and marketing automation platform Strong copywriting instincts and a sharp eye for quality across customer communications Confidence interpreting campaign and funnel data and translating it into practical recommendations Working knowledge of HTML, with the ability to build or troubleshoot email templates An understanding of email best practices, including deliverability, consent, responsive design and A/B testing Practical experience using AI tools in your day-to-day marketing work, along with genuine curiosity about emerging tools and capabilities A proactive, self-directed approach, strong attention to detail and comfort working at pace A collaborative mindset and genuine interest in improving patient outcomes across men’s and women’s healthcare Experience with Twilio, Amplitude, Looker, Snowflake, landing-page optimisation or regulated consumer categories would be a bonus—but it isn’t essential. Why Mosh & Moshy? Our team is the heart of what we do, and we want Mosh & Moshy to be a place where you can do meaningful work, keep growing and enjoy the people you do it with. What’s on offer Flexible hybrid working – 3 days in our Surry Hills office, 2 days from home Access to ongoing learning and development Product discounts Two additional paid leave days during our annual office closure Purpose leave (mental health or L&D) EAP and wellbeing support ClassPass discount The opportunity to help shape creative within one of Australia’s fastest-growing digital health brands Better, together We value diversity of thought, background and perspective. Even if you don’t meet every requirement listed above, we still encourage you to apply. We care just as much about curiosity, collaboration and potential as we do about experience on paper. Come help us shape the future of healthcare at Mosh & Moshy.