Growth Marketing Associate

Growth Marketing Associate Full-time, Remote (aligned to EST business hours) Check out The Global Talent Co.’s talent network: https://www.globaltalent.co/network About Us At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25,000+ like-minded marketing professionals. About the Company You will be joining a rapidly growing D2C pet wellness brand that’s redefining how people feed their dogs. Backed by one of the world’s leading meal kit companies, this startup combines the agility of a young brand with the scale and support of a global organization. Passionate about giving every dog a seat at the table, the company offers vet-developed recipes made with wholesome, human-grade ingredients. With an entrepreneurial culture rooted in data, creativity, and innovation, this team is shaping the future of pet nutrition. The Role As a Growth Marketing Associate , you’ll play a key role in scaling the company’s paid media and performance creative efforts. Reporting to the Growth Lead, you’ll manage campaigns across Meta, TikTok, influencers, and other growth channels — balancing data-driven strategy with creative experimentation. You’ll collaborate closely with designers, creative partners, and marketing stakeholders to build, test, and optimize campaigns that drive measurable results. This is an exciting opportunity to contribute to one of the fastest-growing brands in the pet care industry and grow your career in a dynamic, cross-functional team. Key Responsibilities Manage day-to-day execution, optimization, and reporting of growth campaigns across Meta, TikTok, influencer, and other performance channels Collaborate with creative partners, designers, and influencers to maintain a steady pipeline of high-performing, scroll-stopping ad creatives Set up, test, and analyze experiments related to creative, discounting, user journey, and attribution Track and report on key KPIs, providing insights and recommendations to improve ROI and campaign efficiency Work cross-functionally with marketing, product, and analytics teams to align campaigns with broader brand initiatives Identify and test emerging growth channels, tools, and technologies to stay ahead of performance trends Manage cost tracking, campaign setup, and performance data accuracy Get hands-on with creative production when needed — developing mockups, testing ad variations, and QA’ing tracking links Support seasonal campaigns, brand launches, and product expansions through data-backed execution and experimentation Ideal Candidate 4+ years of experience in growth marketing, ideally within a D2C e-commerce or subscription brand 2+ years of hands-on Meta media buying experience Strong understanding of performance marketing metrics (CPM, CVR, CAC, LTV, ROI) Experience collaborating with designers, influencers, and creative partners to produce engaging ad content Analytical mindset with strong proficiency in Excel/Google Sheets and GA4; basic SQL a plus Creative intuition — you know what performs, why it works, and how to scale it Proactive, entrepreneurial, and results-driven, with the ability to thrive in fast-paced, ambiguous environments Team player with excellent communication and presentation skills Passion for growth marketing, experimentation, and — of course — dogs 🐶 Ability to work aligned to EST business hours Join Our Team Be part of a collaborative, data-driven environment where your creativity and analytical skills can make a tangible impact. We offer competitive compensation, opportunities for growth, and the chance to shape the future of a mission-driven pet wellness brand. Apply now and take the next step in your marketing career. At The Global Talent Co., our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.