Head of Growth

Head of Growth

London (Hybrid – 3 days in office) | Permanent

Our client is an ambitious, investor-backed consumer brand operating in the health, wellness and performance space.

Having established a strong market presence, loyal customer community and significant momentum across its ecommerce channels, the business is entering an exciting new phase of growth.

They're now looking for an experienced, commercially minded Head of Growth to lead their digital growth strategy, drive sustainable profitability and play a pivotal role in shaping the next stage of the business.

The Opportunity

This is a high-impact leadership position with genuine ownership of the growth strategy across DTC, Amazon and TikTok Shop.

Working closely with the senior leadership team, you'll take responsibility for revenue, contribution margin, customer acquisition and retention, ensuring growth is both ambitious and commercially sustainable.

You'll inherit an established team, with the opportunity to develop the function, strengthen commercial reporting and build a more integrated, data-driven approach to growth.

This is an opportunity for someone who has successfully scaled a consumer brand before and is excited to do it again, with the autonomy to make a real difference.

Responsibilities

Growth Strategy & Commercial Ownership

• Own and deliver the ecommerce growth strategy across DTC, Amazon and TikTok Shop.
• Take accountability for revenue, contribution margin, profitability and channel performance.
• Develop commercial forecasts, budgets and growth plans, ensuring investment is allocated effectively.
• Identify opportunities to scale customer acquisition, retention, subscriptions and lifetime value.
• Drive a commercially disciplined approach to growth, balancing revenue ambitions with sustainable unit economics.

DTC & Amazon Growth

• Oversee DTC performance across paid media, CRM, conversion optimisation and customer retention.
• Lead Amazon growth strategy, including commercial performance, advertising efficiency and marketplace expansion.
• Optimise channel investment using metrics such as CAC, LTV, MER, ROAS and contribution margin.
• Understand how DTC, Amazon and emerging channels interact to drive overall business performance.
• Work closely with channel specialists to translate strategy into measurable results.

Data, Analytics & Performance

• Improve visibility of commercial performance across channels, products, promotions and customer cohorts.
• Develop robust reporting frameworks and dashboards to support faster, more informed decision-making.
• Strengthen attribution, customer insight and lifetime value analysis.
• Lead improvements to data infrastructure and reporting capabilities, working with specialist support where required.
• Use data to identify opportunities, challenge assumptions and drive profitable growth.

Leadership & Collaboration

• Lead, develop and mentor a high-performing ecommerce and growth team.
• Work closely with brand, creative and commercial teams to maximise marketing effectiveness.
• Manage agency and specialist relationships, ensuring strong performance and accountability.
• Partner with senior leadership on growth priorities, investment decisions and long-term planning.
• Combine strategic thinking with a hands-on approach in a fast-moving, entrepreneurial environment.

Your Profile

• Proven experience as a Head of Growth, Growth Director or equivalent within a high-growth consumer business.
• Strong track record of scaling DTC / ecommerce brands, ideally within health, wellness, beauty, nutrition, FMCG or lifestyle.
• Deep understanding of DTC and Amazon, including performance marketing, commercial trading and marketplace growth.
• Demonstrable ownership of revenue, marketing budgets, profitability and commercial KPIs.
• Highly analytical, with a strong understanding of contribution margin, CAC, LTV, attribution and forecasting.
• Experience developing teams and improving growth processes, reporting and commercial decision-making.
• Comfortable operating both strategically and hands-on within a lean, ambitious business.
• Entrepreneurial, commercially astute and excited by the opportunity to help scale a growing consumer brand.

Experience with TikTok Shop, subscriptions and international ecommerce would be advantageous, but is not essential.

What's On Offer

• A senior leadership opportunity within an exciting, investor-backed consumer brand.
• Genuine ownership of the ecommerce growth strategy and commercial performance.
• The opportunity to shape and develop a high-performing growth function.
• Significant exposure to senior leadership and the ability to influence business strategy.
• An entrepreneurial environment with ambitious plans for future growth.
• Hybrid working, with three days per week in the London office.
• Competitive package, with potential long-term equity participation.

How to Apply

For a confidential discussion about this opportunity, please contact Noel at Pivotal on email noel@pivotallondon.co.uk.

Pivotal is an equal opportunities employer. We encourage applications regardless of race, ethnicity, religion, gender, sexual orientation, disability, age or any other protected characteristic.