Head of Programmes

Since our inception in 2015 in Denmark, Liva has been a pioneer in the field of digital behaviour change. Our ambition is to empower 1 million people by 2030 to improve their health and well-being by preventing and managing chronic conditions through digitally powered, evidence-based lifestyle interventions.

Headquartered in Copenhagen and London, our collaborations with healthcare systems - including the NHS, life science companies and health insurers - allow us to impact lives at scale. We recently acquired Momenta, a leading developer and provider of evidence-based, outcome-driven, healthy lifestyle solutions that help people negotiate the many day-to-day challenges they face in living healthier lives, with a focus on weight management.

About the role

Most digital health programmes are built one contract at a time. We want to design ours once, properly, and deploy them everywhere: across the NHS, across four European countries, and on our platform for clients who run their own services.

You will be the chief architect of our cardiometabolic programmes, covering obesity, type 2 diabetes prevention and remission, and related long-term conditions. Medicated weight management is a major and fast-growing part of that. This is a new seat. You will shape it and build the function around it.

What you’ll be doing

• Design the pathways. Turn clinical evidence and national guidance into digital care pathways, deciding which steps need a prescriber, dietitian or coach and which can be delivered by content or automation. This is what lets us scale without losing safety.

• Lead medicated weight management design. From screening to planned discontinuation, so patients stay on treatment, eat well, keep muscle and keep the weight off afterwards.

• Own engagement. Design how patients start, stay and come back, because outcomes depend on it.

• Set the rules for AI coaching. Shape how our conversational tools behave, and make sure clinical questions always reach a clinician.

• Build blueprints clients can buy. Create standard pathway models that get new clients live fast, without bespoke builds.

• Prove it works. Define the outcomes data that shows commissioners and clients the value of what we deliver.

What you’ll have

• A clinical background; you are, or have been, registered with a UK or EU regulator (HCPC, GMC, NMC or GPhC). The role signs off clinical design, so this is essential, although you do not need to be practising now.

• Senior experience in obesity and type 2 diabetes care, ideally medicated weight management pathways.

• A record of designing end-to-end care pathways in remote or digital settings, deciding who does what and how it is delivered.

• Applied behaviour change expertise, with data showing what it achieved.

• Experience leading specialists and influencing product, engineering and commercial teams.

• Bonus: behavioural science or psychology training, SaaS health-tech experience, or AI coaching governance.

What you’ll get

Scale. Your designs will reach thousands of patients across the UK and Europe, and clients who license our platform.

Influence over delivery and product. Working closely with key stakeholders internally and externally to determine how we build and what we build to meet the needs of our clients and patients.

A seat close to the decisions. You will report to the VP Operations and present to the executive team.

A team to build. You will lead content and behavioural specialists and grow the function as we grow.

At Liva, we are a purpose-driven company; we go to work every day to help people live better lives. Our purpose is in our DNA, and we are always on the lookout for talented people eager to evolve and build a life-changing career within global health tech.

We believe in doing business the right way. Liva is committed to eliminating discrimination and encouraging diversity amongst our workforce. We're committed to developing a representative workforce at all levels, and maintaining a working environment that promotes the health and wellbeing of our employees.

As a signatory to the Armed Forces Covenant we welcome applications from veterans, service leavers, and military spouses.

Guaranteed Interview scheme - As part of our commitment to the Government Disability Confident Initiative, and the Armed Forces Covenant, we are offering a guaranteed interview scheme to anyone with as disability as defined by the Equality Act 2010, or military veterans, service leavers, and military spouses.

Liva will operate a fair, inclusive and transparent recruitment and selection process. If you require any reasonable adjustments throughout our interview process please let us know and will be happy to accommodate.