Head of Revenue Strategy & Category Expansion (Remote)

Why are we building Nuclei? Nuclei is a product company working with 25+ leading BFSI and telecom enterprises. Before we started Nuclei, we listed down a few guiding principles. These were essentially the learnings from our previous startups/companies: Think big, think global Build a sustainable company, from various perspectives Build for the long term, take long term decisions. Leverage distribution All the above points came together to form Nuclei's vision - "To build a well-respected global product company." What will you do? Category Ownership Own the performance of key commerce categories including travel, recharges, vouchers, and lifestyle services Drive category growth across multiple banking platforms Track category metrics such as transactions, revenue, conversion rates, and repeat usage Growth Strategy Identify opportunities to improve customer acquisition, engagement, and monetization Design initiatives to improve category discovery, funnel performance, and transaction conversion Customer Journey Optimization Analyze the end-to-end customer journey across digital channels Identify friction points and implement improvements that increase conversion and engagement Partnerships & Merchant Strategy Work with merchant partners to strengthen category offerings Develop promotional constructs, bundled experiences, and merchant-led campaigns Campaigns & Merchandising Collaborate with marketing teams to drive category visibility through in-app placements, notifications, campaigns, and digital promotions Plan seasonal campaigns and promotional strategies Insights & Experimentation Use data to identify growth opportunities Run experiments and test initiatives to improve category performance Who should apply? 5 - 10 years of experience in category management, growth, digital commerce, or marketplace businesses Strong understanding of consumer behavior, digital funnels, and marketplace dynamics Experience working with large-scale consumer technology platforms, marketplaces, fintech, or e-commerce ecosystems Ability to work with data and translate insights into growth strategies Strong stakeholder management and partnership skills Candidates with experience managing high-traffic categories or consumer businesses on digital platforms will be particularly relevant for this role.