Hybrid Paid Media Specialist

Job Description Looking to take your career to the next level? Then this role is for you! Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together! Profile Requirements: 2–4 years in a client-facing digital marketing, account coordination, or account management role, agency-side preferred. Expert in paid media platforms such as Google Ads, Meta Ads Manager, Google Tag Manager and GA4 Demonstrated ability to hold client-facing communication via email calmly and professionally, including with waiting or frustrated clients. Hands-on technical fluency: GA4, GSC, GTM, tag/tracking troubleshooting, and platform access management. Comfort working across a high variety of accounts, tools, and request types with minimal ramp on any single one. Strong triage experience - track record of knowing what to resolve, what to hold, and what to escalate. Excellent written communication in English; fast, clear response via email under time pressure is a real expectation. Highly organized with a strong documentation habit. Working knowledge of digital marketing channels (Paid Search, Paid Social, SEO, Organic Social, Display, Email). Multifamily or real estate digital marketing background is a plus, but not required. Core responsibilities: Paid Media Execution (Tuesday–Thursday) Execute portfolio-wide initiatives end-to-end within defined scope — including Search Query Reviews (SQRs), account audits, and onboarding initiation tasks — with a focus on quality and completion, not just throughput. Contribute to biweekly performance analysis across Paid Search, Paid Social, Performance Max, and Demand Gen — pulling data, organizing findings, and supporting pattern-level insights for the broader team. Help drive strategic deep dives as they arise — advancing execution-layer work to completion in partnership with the Paid Media team, rather than leading strategy direction independently. Participate in campaign testing execution — implement and document experiments aligned to team priorities, following defined test parameters and contributing clean documentation for the team to build on. Come prepared to team meetings with a solutions-oriented mindset; actively contribute to brainstorms and collaboration sessions. Stay current on platform changes, algorithm updates, and best practices across Paid Search, Performance Max, Display, and Demand Gen — and apply that knowledge to day-to-day execution. Hybrid Friday Coverage Serve as the primary point of response for client requests that come in while the account team is offline, ensuring clients receive a timely, human reply rather than waiting until the team returns on Monday. Resolve tactical requests directly within supportable scope — property-level updates, budget recommendation requests, new property enrollments, ad copy requests, and similar ad hoc asks. Triage and troubleshoot technical and tracking issues (GA4, GSC, GTM access, tag and data troubleshooting, and platform access), resolving what's in scope and escalating incidents clearly. Operate within a defined set of supportable requests — know what's handled directly, what's held for the account team, and what's escalated and to whom. Respect the Paid Media safe-to-touch boundary at all times; never make out-of-scope changes outside the agreed scope defined with the Paid Media team. Document every request touched and every action taken so the account team can return to full context on Monday. Maintain consistent client-facing communication throughout — clients should experience continuity, not a handoff. Flag recurring request types and gaps over time to help refine and improve the supportable-request scope. Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities. Please attach your CV and we will be in touch for a confidential chat. Let's do great things together! This is a remote position.