Influencer Marketing Senior Specialist

About SAMY

We weren't built to follow, we were built to lead.
SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day.

We are Path Finders: curious, ambitious, and never afraid to challenge what's next.
We don't play it safe. We build what's next.
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Role Mission

This section defines the core purpose of the position and its strategic trajectory within the organization. MAX 3 LINES.

[Please complete: role mission]

Example: As Account Director, you are the key client contact and strategic account leader. You will oversee end-to-end campaign delivery, aligning strategy, creative execution, and financial performance. The role requires leading teams and ensuring projects achieve impact and operational excellence.

Key responsibilities

• Develop and execute creative concepts: Partner with the Senior Influencer Strategist to turn campaign strategies into compelling creator concepts, clear briefs, and actionable execution plans.

• Identify and nominate creators: Recommend influencers who align with the client’s objectives, target audience, and creative strategy.

• Manage creator content and quality: Review content against campaign briefs, provide constructive feedback, and ensure high-quality delivery.

• Handle negotiations and contracting: Manage negotiations with influencers and their representatives, aligning on fees, deliverables, usage rights, timelines, and contractual requirements.

• Coordinate campaign execution: Manage creator communications, approvals, and deliverables to keep campaigns on track and aligned with client expectations.

• Support reporting and insights: Share campaign results, creator feedback, and actionable observations with the Analyst team to support reporting and future recommendations.

• Build local relationships: Develop and maintain strong relationships with creators, talent agencies, and management partners in Mexico.

• Stay ahead of the influencer landscape: Monitor emerging creators, platform trends, and cultural developments to identify relevant opportunities for the client.

Skills & experience

• 3+ years of experience in influencer marketing.

• Strong knowledge of Mexico’s influencer landscape, creator communities, and social platforms.

• Experience managing creator relationships, negotiations, and contracting.

• Ability to translate creative strategies into effective creator briefs and high-quality content.

• Strong project management skills, with attention to detail and the ability to manage multiple deliverables and deadlines.

• Ability to identify campaign learnings and communicate actionable insights to the Analyst team.

• Strong communication and relationship-building skills, with a commitment to delivering best-in-class campaigns.

• Strong written and spoken English is required to collaborate effectively with international teams and contribute to global campaigns.

Benefits

• Work your way — Flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world.

• Time that matters — Celebrate your birthday with a day off, plus company holidays on December 24th and 31st to recharge.

• Grow with us — Global mobility opportunities, mentorship, parenthood support, and a transparent performance-driven compensation framework.

• Be part of the journey — Help shape our team through our referral program and enjoy a collaborative, social culture, backed by a transparent, performance-driven compensation framework that rewards impact and supports your growth.

The SAMY Mindset
Forget the job description for a second. The real question is: are you a Path Finder? Bold enough to challenge what's possible. Collaborative enough to build it together. Driven enough to make it happen.

We don't just hire for roles, we hire for mindset. We look for people who communicate with honesty, collaborate without ego, embrace change with energy, and take real ownership of what they build.

We're not looking for people who think the same, we're looking for people who want to grow with us.
Here's what it actually looks like to belong here:
Be Kind — because respect, trust, and honest feedback make great teams stronger.
Go Beyond — because good is never enough when excellence is the standard.
Craft Together — because the best ideas don't happen in silos.
Enjoy the Journey — because growth lives outside the comfort zone.
Own It — because real impact starts with accountability.
If this feels like your kind of adventure, let's build something together.

Diversity & Inclusion
At SAMY, difference is not something we accommodate, it's what makes us stronger.
With a team made up of 70% women and more than 35 different nationalities, our different backgrounds, perspectives, and experiences challenge our thinking, sharpen our creativity, and push us to build better work, and a better company.

We are committed to creating an inclusive, accessible, and barrier-free environment where everyone feels seen, heard, and empowered to thrive. And if you need support or adjustments along the way, we'll make sure you have what you need to do your best work.

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