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Internship Brand Activation Management Laundry & Homecare EU

Salary
€1.1K–€2.4K/mo
Hiring from
Germany
Work type
Hybrid
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About this Position



What you´ll do

  • Support the European Brand Activation Team in developing holistic 360° activation concepts for Henkel Consumer Brands’ core brands across Europe
  • Conduct independent trend research and analyze consumer needs, media trends, activation approaches, and competitive activities
  • Monitor and coordinate European activation campaigns, independently deriving cross-market insights and actionable recommendations
  • Support the development of successful European activation plans to maximize brand impact throughout the entire consumer journey
  • Manage creative agencies in the development of European activation toolkits and act as a key contact for influencer and media activation as well as national and international Brand Management teams
  • Support the business in maximizing long-term strategies and developing recommendations for effective brand-country activation combinations

What makes you a good fit

  • Student who has successfully completed the first semesters of a degree in business administration, marketing, international business, or a related field
  • Initial practical experience in project management, brand activation, or media management, gained through previous internships
  • Advanced English language skills
  • Proficient in MS Office applications, particularly PowerPoint and Excel
  • Strong interest in trends and innovation, combined with a good understanding of digital touchpoints
  • Willingness to work in cross-functional teams, with a reliable and collaborative working style
  • Open and communicative personality, comfortable in a fast-changing environment, with a strong entrepreneurial mindset and networking skills
  • Available for 6 months, starting February 2027

Some perks of joining Henkel

  • Diverse national and international growth opportunities
  • Globally wellbeing standards with health and preventive care programs
  • Attractive Remuneration
  • Flexible working hours and hybrid work model
  • Global Experience
  • Interns Community

We offer you an attractive salary between €1.050-2.385 gross per month. The exact amount of the remuneration depends on the desired duration, the type of internship (voluntary or mandatory) and existing degrees.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, generations and disabilities. If there are any specific accommodations or adjustments you require for the interview process or your on-site appointment, please inform us, and we'll do our best to accommodate your requests.

Note: The email address you provide during the application process may also be used in later stages (e.g. for contract execution via digital tools). Please ensure that only you have access to this mailbox and that you can securely receive confidential information through it.


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