Key Account Manager

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

We are looking for a highly motivated, commercially minded and analytically strong team player to join our Key Account Management team for our administrative office in Lausanne.

You will manage a portfolio of strategic customers, including large nicotine retail accounts in Switzerland, and play a key role in implementing BAT’s Customer Management strategy.

Your ambition will be to drive sustainable market share, volume and profitability growth across our nicotine categories, while strengthening customer engagement and identifying new commercial opportunities.

As part of BAT’s multi-category approach, you will be at the centre of developing and implementing customer strategies that create value for both BAT and our retail partners.

Main accountabilities:

• Identify and develop new business opportunities across your portfolio of strategic accounts
• Own and monitor sales performance, translating insights into clear commercial actions
• Drive profitability, volume and BAT market share within assigned customers
• Build strong customer partnerships and accelerate engagement behind BAT’s multi-category approach
• Develop new commercial opportunities leveraging customer CRM, loyalty programmes and digital/app ecosystems
• Lead promotional, commercial and sales planning across brands and customers
• Prepare and lead customer negotiations, ensuring strong commercial outcomes and sustainable partnerships
• Drive strategic cross-functional projects that unlock new business opportunities and challenge the status quo
• Translate market, customer and performance data into clear recommendations and actionable plans

ABOUT YOU:

Essential requirements:

• Bachelor’s or Master’s degree, preferably in Business, Economics or a related field
• Minimum 2 years of experience in FMCG Sales, Key Account Management or Trade Marketing
• Fluent in German and English, with professional working proficiency in French
• Strong ownership mindset with the ability to drive results and manage priorities independently
• Excellent analytical, interpersonal, communication, negotiation and planning skills
• Proven ability to successfully negotiate and influence internal and external stakeholders
• Strong presentation skills and the ability to communicate complex commercial topics clearly
• Ability to analyse business challenges, recommend solutions and translate them into actionable plans
• Strong attention to detail combined with a collaborative, team-oriented mindset
• Advanced Excel and PowerPoint skills; knowledge of Tableau and Salesforce is an advantage

WHAT CAN WE OFFER YOU?

• Career growth and development opportunities within a global organization
• A dynamic, highly motivated and collaborative working environment
• A flexible working model
• An international and diverse workplace
• A competitive, above-average salary
• Contribution towards non-business lunches
• Complimentary coffee, tea, snacks and fruit at the office

We are looking forward to receiving your full application on www.bat-careers.com

What we offer you?

• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.