Key Account Manager, PL
Location: Poland (Hybrid / Remote)
Department: Sales & Retail Operations | veSync Europe
Overview
As a Key Account Manager for Poland (PL), you will be responsible for driving veSync’s retail growth and strengthening relationships with key retail and distribution partners in the Polish market. You will manage daily account operations, execute channel and product strategies, and ensure sales targets, profitability, and brand visibility are achieved across both offline and online platforms.
This role requires a strong understanding of the Polish retail ecosystem, hands-on experience managing major retail accounts, and a passion for building long-term partnerships that contribute to veSync’s sustained market success.
Key Responsibilities
1. Key Account Management & Business Growth
Manage and grow key retail and distribution accounts across Poland, including major electronics and omnichannel retailers as well as e-commerce platforms.
Develop and implement annual business plans with partners, covering assortment, pricing, promotions, and in-store visibility.
Achieve sales targets and ensure profitability across assigned accounts.
2. Channel Execution & Retail Operations
Support the development of retail and e-commerce channels through efficient sales execution.
Coordinate with logistics and supply chain teams to ensure accurate forecasting, inventory allocation, and on-time delivery.
Track sell-in and sell-out performance, identify risks, and propose corrective actions.
3. Commercial & Product Strategy Support
Work closely with the Product and Marketing teams to align product portfolio and pricing strategy with local Polish market trends.
Monitor competitors and market dynamics to optimize product positioning and trade terms.
Participate in negotiations on assortment, pricing, rebates, and co-marketing investments.
4. Trade Marketing & Promotion Execution
Collaborate with the Marketing team to execute retail campaigns and seasonal activations (e.g. Black Friday, Christmas, promotional peaks).
Ensure strong in-store visibility and consistent brand presentation across all retail touchpoints.
Track ROI and performance of trade marketing initiatives.
5. Reporting & Cross-Functional Collaboration
Prepare and maintain accurate sales forecasts, account reports, and performance reviews.
Collaborate with internal stakeholders across Marketing, Supply Chain, and Finance to ensure operational excellence.
Provide local market insights and feedback to support regional and European business strategy and planning.
Requirements
Education & Background
Bachelor’s degree in Business Administration, Marketing, International Trade, or a related field.
7–10 years of experience in sales or key account management, preferably in consumer electronics, home appliances, or lifestyle products.
Proven experience managing major Polish retail or e-commerce accounts.
Strong understanding of the Polish retail ecosystem, both offline and online.
Core Competencies
- Account Ownership
- Negotiation & Communication
- Analytical & Commercial Acumen
- Adaptability & Execution
Languages
- Polish – fluent
- English – fluent
Key Metrics
- Sales and revenue growth by account
- Retail sell-out and inventory turnover
- Promotion and campaign ROI
- Customer satisfaction and partnership depth
- Forecast accuracy and delivery performance
Soft Skills
- Communication
- Collaboration
- Resilience
- Result Orientation
- Growth Mindset
Summary
The ideal candidate is a commercially driven, results-oriented account manager with a deep understanding of the Polish retail environment. You have hands-on experience managing key retailers, balancing business goals with brand growth, and ensuring seamless collaboration across teams. This is an exciting opportunity to join a fast-growing, globally recognized brand and play a vital role in veSync’s continued expansion in Poland.