Lead Affiliate Manager

About the Role

Gravira Group is looking for an experienced Lead Affiliate Manager to drive affiliate growth across Tier-1 markets, with Canada as our primary GEO.
We are looking for a hands-on leader who can build strong partnerships, scale profitable traffic, develop the affiliate team, and take ownership of channel performance.
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Responsibilities

• Lead, mentor, and develop the Affiliate Management team.
• Develop and execute affiliate growth strategies focused on Canada and Tier-1 markets.
• Identify, negotiate, and establish partnerships with affiliates, media buying teams, and networks.
• Manage and scale key partnerships across Facebook, SEO, PPC, UAC, and other acquisition channels.
• Negotiate CPA, RevShare, and Hybrid deals based on traffic quality and profitability.
• Monitor affiliate performance, FTD, conversion rates, NGR, ROI, and partner profitability.
• Set team KPIs, monitor performance, and drive continuous improvement.
• Optimize partner acquisition, onboarding, activation, and retention processes.
• Collaborate with Media Buying, Product, BI, Risk, and Payments teams.
• Identify new growth opportunities and improve affiliate operations.

Requirements

• 3+ years of experience in Affiliate Marketing within iGaming/online casino.
• Proven experience leading or mentoring Affiliate Managers.
• Strong understanding of Tier-1 markets, particularly Canada.
• Established network of affiliates, media buying teams, and traffic partners.
• Hands-on experience with Facebook traffic and other acquisition channels.
• Strong negotiation skills and experience with CPA, RevShare, and Hybrid models.
• Solid understanding of affiliate KPIs, traffic quality, and unit economics.
• Analytical mindset with a strong focus on profitability and measurable results.
• Proactive, independent, and results-driven leadership approach.
• English B2+.
• Ukrainian language proficiency is required.

Nice to Have

• Direct experience scaling affiliate traffic in Canada.
• Experience building an affiliate team or department.
• Knowledge of Affilka, NetHunt, and Power BI.
• Established relationships with Tier-1 affiliate networks.

What We Offer

• Fully remote work and flexible working hours.
• Competitive salary with performance-based bonuses.
• Direct collaboration with company leadership.
• High level of autonomy and ownership.
• Opportunity to influence affiliate strategy and team development.
• Fast-growing product focused on Tier-1 markets.
• Paid vacation and sick leave.

Hiring Process

1. Intro Call with Talent Acquisition.
2. Interview with Hiring Manager.
3. Final Interview.