Job Description This is a remote position. Business Address : Brisbane, Queensland 4000, AU Role Overview : We are looking for a smart, proactive, and commercially minded Virtual Assistant to manage LinkedIn outreach and GoHighLevel support . The ideal candidate has strong professional English, excellent judgment, and experience with sales outreach and pipeline development . This role goes beyond sending messages or updating spreadsheets. You will be expected to engage prospects thoughtfully, personalize responses, follow up consistently, and help convert conversations into leads and subscribers . You should be comfortable communicating with senior professionals, take initiative, and know when to follow established messaging and when to use your own judgment. The role starts at approximately 6 hours per week , with the potential to increase as the business grows. Scope of Work : LinkedIn Outreach & Pipeline Development Manage and execute LinkedIn outreach using established messaging sequences and templates. Send personalized and appropriate follow-up messages based on prospects' responses. Monitor LinkedIn conversations and identify when a prospect requires a customized response rather than simply following a script. Respond professionally and thoughtfully to questions or comments from prospects. Escalate complex, sensitive, or difficult conversations to the client when necessary. Conduct consistent follow-ups according to established timelines and messaging sequences. Track prospects and their progress through the outreach process. Monitor whether prospects have subscribed or signed up through provided links. Remove prospects from outreach sequences once they have successfully subscribed or entered the database. Maintain accurate records of outreach activity and results. Focus on conversion and pipeline growth , rather than simply completing a set number of outreach activities. GoHighLevel Support Manage basic day-to-day activities within GoHighLevel. Format, schedule, and send weekly newsletters using existing templates. Post and maintain blog content within the client's GoHighLevel website. Add and manage appropriate images or visual elements for blog posts. Monitor leads/subscribers coming from LinkedIn outreach. Cross-reference LinkedIn activity with GoHighLevel to ensure prospects who have subscribed are correctly recorded. Manage existing campaigns and templates. Assist with basic webinar-related processes using existing landing pages, templates, and automations. Perform basic GoHighLevel setup and management as required, although advanced technical automation/infrastructure work is not the primary focus of this role. Additional / Ad Hoc Support, occasional ad hoc tasks may include: Canva design and basic creative work. PowerPoint presentation support. Assistance with webinar-related materials or campaigns. More advanced GoHighLevel setup may be requested separately as an ad hoc project. Key Responsibilities & Expected Outcomes , the successful VA will be expected to: Build and maintain a healthy prospect pipeline. Follow up with prospects consistently and professionally. Use good judgment when responding to prospects rather than relying exclusively on scripted messages. Ensure prospects are properly tracked from initial LinkedIn contact through subscription/database entry. Demonstrate measurable progress and conversions from outreach activities. Keep LinkedIn and GoHighLevel information aligned and up to date. Complete newsletters and scheduled content reliably and on time. Communicate clearly with the client regarding progress, issues, and prospects requiring escalation. The primary measure of success is not simply how many messages are sent, but whether the outreach is effectively moving prospects into the client's pipeline and database. Qualifications : Required Excellent written and spoken English. Strong written communication skills with excellent grammar and attention to detail. Ability to communicate professionally with senior-level professionals and decision-makers. Strong judgment and critical-thinking skills. Able to understand the context of a conversation and provide an appropriate response rather than relying solely on copy-and-paste scripts. Proactive, thoughtful, and tenacious when following up with prospects. Highly organized and diligent with tracking outreach activities. Experience with LinkedIn outreach, lead generation, sales development, or pipeline building. Experience using GoHighLevel. Comfortable working with Excel spreadsheets or similar tracking systems. Able to work independently and manage recurring tasks with minimal supervision. Reliable and responsive, particularly during periods when the client is unavailable. Preferred Previous experience building or managing sales pipelines. Experience with lead nurturing and conversion-focused outreach. Experience working with senior executives or professional/business audiences. Experience managing email campaigns and newsletters. Experience with blog publishing and basic website content management. Familiarity with Canva and/or PowerPoint. Experience working with GoHighLevel landing pages, campaigns, webinars, and basic automations. Tools Required, the VA should be comfortable working with: GoHighLevel – Required LinkedIn – Required Microsoft Excel – Required Canva – Preferred / useful for ad hoc projects PowerPoint – Preferred / useful for ad hoc projects The client currently uses Excel rather than Google Sheets but is open to alternative tracking methods if they effectively demonstrate outreach activity and conversion results. Work Schedule & Hours : Initial commitment: Approximately 6 hours per week ; flexible shift The VA does not need to work standard business hours, but availability during the beginning of the week is important . The VA must be able to monitor LinkedIn activity and complete scheduled newsletters and other time-sensitive tasks, particularly when the client is away. Hours may increase progressively as the client's business grows, potentially moving from 6 hours to 10+ hours per week . There is currently no guaranteed timeline for increasing hours . (Subject to review after 2 months) Target Start Date : Last week of August 2026
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