Manager, Search & AI Discovery

Job Description:

Merkle Cardinal Path is a leading digital analytics and digital marketing firm focused on delivering insight, understanding, and outcomes that create a competitive advantage for our clients. We engage at the strategic, business, and technical levels to generate tangible and quantifiable value for our partners.

Merkle Cardinal Path’s mission is: To know. To Share. To be our Partners’ competitive advantage. And our company culture reflects the importance of our people's expertise, wellness, and happiness in everything we do.

Merkle Cardinal Path is rapidly expanding its Google Marketing Platform strategy with our clients, including media strategy, activation, platform management, analytics, and managed services to deliver transformational outcomes.

Job Description

The Manager, SEO is a senior contact for SEO clients and is responsible not only for developing strong client relationships but also executing with excellence. The role is focused on providing expert knowledge, guidance and value to our clients through exceptional delivery and processes.

Responsibilities:

• Lead SEO strategy, audits, and all ongoing SEO monitoring for Cardinal Path clients.

• Manage a roster of clients utilizing your past experience with successful client relationships and account management.

• Prepare and develop comprehensive on-page, offsite and technical SEO strategies.

• Expert knowledge, and experience with competitive analysis, international SEO, mobile, blended search optimization, voice, local search, search + AI, and semantic search

• Ability to communicate technical subjects and coordinate with clients to implement recommendations that adhere to known SEO best practices. 

Qualifications:

• Passion for SEO and digital marketing with a solid understanding of interactive marketing channels (search, online media, website development, etc.) and brand marketing principles

• Bachelor’s degree.

• 5 years’ experience in search engine optimization

• Demonstrated, expert technical experience & knowledge of current SEO methodologies and implementation

• Advanced knowledge of Screaming Frog Spider, or other crawling software, SEO tools such as SEMRush, Majestic, aHrefs

• Expert experience in on-page optimization

• Ability to effectively manage a project timeline. 

• Excellent written and oral communication skills

• Experience with Google Analytics, Google AdWords, Adobe Analytics, Google Search Console and Bing Webmaster Tools

Team/ Leadership Skills:

• Deals well with the challenges of an internationally dispersed organization in a growing, dynamic company.

• Self-motivated, detail-and process-oriented, with excellent people and time management skills

• Use sound judgment to identify issues and escalate them when appropriate.

• Contribute to improvements in processes (technical or business) used by analysts.

• Ability to identify key needs or gaps and provide leadership to close those gaps.

At dentsu, we believe great work happens when we’re connected. Our hybrid way of working combines remote flexibility with regular in-person collaboration to spark ideas and strengthen our teams. Many of our employees who live within commuting distance (90 minutes) from one of our Headquarter or Hub Offices (New York, Chicago, Detroit, Los Angeles) are required to work in the office 2-3 days per week including one Team Day. The minimum number of days may vary by office and role. Dentsu may designate other HQ or Hub offices at any time. Those who do not live near an office may be designated as a remote employee, depending on the role and business needs. Regardless of your work location, we expect you to be flexible to meet the needs of our Company and clients, which may include attendance in an office from time to time.

The hourly pay range for this position is $48-$58/ hour. The hourly pay rate for the successful candidate is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Temporary employees are eligible for paid holidays in accordance with dentsu policy, as well as safe and sick time. This position is not eligible for any other benefits or other compensation.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

• Temporary assignment starting ASAP through 5/01, with the potential to extend or convert to a permanent role; however, neither is guaranteed at this time.
• W2 only. Candidates must be authorized to work and reside in the United States. We are also open to Canada.
• Must be available to work during Eastern Time (ET) business hours.

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About dentsu

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.

Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.

Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.

Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.