Market Development Specialist

BwConcierge is a boutique concierge service offering exclusive, personalized experiences and solutions across China. The company supports clients with luxury tourism, wellness retreats, business visits, and on-the-ground business assistance. BwConcierge also provides tailored product sourcing and coordination to meet diverse client needs. The team focuses on creating customized, high-touch services for each journey, combining local expertise with international standards of service.

Role Description The Market Development Specialist is a full-time remote role responsible for driving growth, building brand presence, and identifying new business opportunities for BwConcierge. Day-to-day tasks include conducting market research to understand client segments, competitive landscapes, and emerging trends in luxury travel, business support, and product sourcing in China. The role involves developing and executing outreach strategies, nurturing leads, and supporting sales initiatives to expand the client base. The specialist will collaborate with internal teams to refine service offerings, create value propositions for different markets, and ensure consistent communication with prospective and existing clients. Regular client interaction, pipeline tracking, and performance reporting are core aspects of the role.

Qualifications

• Strong Analytical Skills and Market Research abilities to assess opportunities, trends, and customer needs.
• Excellent Communication and Customer Service skills to build relationships and deliver a high-quality client experience.
• Proven Sales skills, including lead generation, follow-up, and closing, ideally in services or hospitality-related sectors.
• Ability to work independently in a remote setting, manage priorities, and meet deadlines.
• Experience or strong interest in luxury travel, business services, or international markets, particularly China.
• Proficiency with CRM tools and basic data analysis or reporting software.
• Bachelor’s degree in Business, Marketing, International Relations, or a related field, or equivalent practical experience.
• Professional fluency in English; knowledge of Mandarin or other languages is an advantage.