Marketing Advisor, Planning & Operations

This position is within a division of the Desjardins Group called Collabria. Collabria Financial is a Canadian credit card issuer offering customized card programs for Canadian credit unions, serving their consumer and commercial members. Collabria is a payment solutions provider created expressly to help credit unions gain the benefits of increased operational control and improved member relationships. At its core, what sets Collabria apart is its foundation in partnership, collaboration, and responsiveness. As a marketing technician, you help update the organization’s products and services to meet member/client needs and support business development. You analyze market needs in connection with product and service marketing. You serve as technical expert and provide discipline-specific support for your unit’s activities, initiatives and processes. The ability to tailor your approach as needed is therefore essential. You research and analyze processes, information management and data processing. You draw on your sound decision-making skills to solve technically complex problems and recommend ways to change or adjust technical methods and procedures to make them as effective and efficient as possible. More specifically, you will be responsible to:

• Provide technical support for projects, complex operational issues, and event logistics,
• Carry out specialized technical studies, research and analysis. Serve as resource person for the submission of solutions and action plans.
• Help practitioners follow your unit’s standards and processes and use its business solutions, tools and systems.
• Work with internal and external stakeholders, formulate and coordinate marketing c activities to promote products and services
• Support marketing budget planning and day to day tracking of marketing budget spend and collaborate with finance team to reconcile spend and forecast accruals
• Process and quality orientation with attention to detail and highly analytical to support the processing of data to facilitate efficient and effective processing of campaign and initiative fulfillments.
• Collaborate with Legal and Compliance teams to review marketing materials, campaigns, promotions, and partner communications, ensuring alignment with regulatory requirements, organizational policies, and sound business practices.
• Support the development, review, and maintenance of Terms & Conditions, disclosures, and other customer-facing documentation for marketing initiatives and promotional campaigns.
• Coordinate, track, and respond to Legal and Compliance feedback, maintaining accurate records of approvals, revisions, and key decisions while supporting partner reviews and governance processes.
• Innovative, motivated, organised, high energy team player with a desire to improve results through data analytics.
• Facilitate documentation to help internal teams understand and utilize marketing processes effectively.
• Identify opportunities to streamline marketing operations through automation tools and improved workflows and processes.
• Monitor industry trends and emerging technologies in marketing automation, data analytics, and customer engagement.

What we offer*

• Competitive salary and annual bonus
• 4 weeks of flexible vacation starting in the first year
• Defined benefit pension plan that provides predictable, stable income throughout retirement
• Group insurance including telemedicine
• Reimbursement of health and wellness expenses and telework equipment

*Benefits apply based on eligibility criteria.

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What you bring to the table

• Bachelor’s degree in marketing, Marketing Communications or in a related field
• A minimum of two years of relevant experience in Marketing
• Please note that other combinations of qualifications and relevant experience may be considered
• Advanced proficiency of English due to the nature of the duties or work tools or because the position involves interactions with English-speaking partners, members and/or client
• Intermediate knowledge with CRM/Marketing Automation Platform such as Salesforce Marketing Cloud to support the development of a marketing infrastructure that delivers these activities and tactics

Equity, Diversity, Inclusion and Accessibility

At Desjardins, we believe in equity, diversity and inclusion. We're committed to welcoming, respecting and valuing people for who they are as individuals, learning from their differences, embracing their uniqueness, and providing a positive workplace for all. At Desjardins, we have zero tolerance for discrimination of any kind. We believe our teams should reflect the diversity of the members, clients and communities we serve.

If there's something we can do to help make the recruitment process or the job you're applying for more accessible, let us know. We can provide accommodations at any stage in the recruitment process. Just ask!

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About us

Desjardins Group is the largest cooperative financial group in North America. We're the choice for over 52,000 employees and we're named one of Canada's top employers by Mediacorp and Forbes. We offer a full range of financial products and services and share our expertise in personal services, business services, wealth management, life and health insurance, and property and casualty insurance.

Pursuing a career at Desjardins means being part of an organization that puts people first.