MARKETING & BRANDING MANAGER (Volunteer)
WAFA - Water Air Food AwardsAbout WAFA:
WAFA (Water Air Food Awards) is a volunteer-based NGO headquartered in Copenhagen, Denmark. We identify, recognize, and award community initiatives that address basic needs while collaborating with nature. Through our work, we aim to give a voice to otherwise unknown and unheard heroes.
About the Role
We are looking for an exceptional Marketing & Branding Manager (Volunteer) to lead and strengthen WAFA’s marketing and branding efforts.
In this role, you will develop and oversee marketing and branding strategies, collaborate with internal teams and external partners, and help promote sustainable solutions related to clean water, clean air, and food security.
Your responsibilities:
● Oversee overall marketing & branding team
● Create and coordinate a long-term marketing & branding strategy and develop tactics to
get the word out about WAFA and drive qualified traffic to our front door
● Develop and deploy successful marketing & branding campaigns and own their implementation
from ideation to execution
● Develop external and internal communication plan
● Experiment with a variety of organic and paid acquisition channels like content creation,
content curation, pay-per-click campaigns, event management, publicity, social media,
lead generation campaigns, copywriting, performance analysis
● Produce valuable and engaging content for the WAFA website and blogs that attract
and convert our target groups
● Build strategic relationships with key organizations in Public & Private domain.
● Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
● Oversee and approve marketing & branding materials, from website banners to hard copy
brochures, etc
● Measure and report on the performance of marketing & branding campaigns,
gain insight, and assess against goals
● Analyze responses/feedbacks and adjust email and advertising campaigns accordingly
● Collaborate with leadership and Managers of other functional departments.
We expect you to:
Have proven experience in marketing, branding, or related fields
● Strong communication and interpersonal skills
● Ability to strategize and implement marketing & branding initiatives
● Understanding of sustainability and environmental issues
● Creativity and innovative thinking
● Experience in promoting social impact projects is a plus
● Enjoy empowering the Team
● Have an eye for detail with an open and creative mind!
● Be fluent in English writing and verbally.
● Have availability of 8-10 hours per week minimum.
It goes without saying that you enjoy working with people and are a team player,
that you are self-driven and well-organized.
You will work remotely and need access to a computer with a fast internet connection.
We communicate via email and video calls.
As a Volunteer, You Will Get:
Work in an international team and gain exposure to experts and enthusiasts from various backgrounds. You will have a flexible schedule and the ability to work from home on topics you enjoy and that are meaningful. Most importantly, you will have the chance to put your finance skills in practice and help shape the future of an organization with global reach and potential.
Does this sound like a job for you? You can apply with your CV and a short letter of motivation telling us why you want to join WAFA. We would like our Marketing & Branding Manager to start as soon as possible. We will get back to you for an in-depth discussion about the position.
If you would like to know more about WAFA or have further questions, visit our website https://www.wafaward.org/ and get in touch. We look forward to getting to know you!