Marketing & Communication Executive

Do you build and execute integrated marketing and PR campaigns with proven results? Do you cultivate strong working relationships with customers to deliver sales promotions and incentives with measurable sales uplift? Do you distil complex ideas into clear and engaging presentations and written copy to deliver impact?

If so then we’ve got an amazing opportunity for you here at Kerakoll, a B Corp certified company that brings passionate thinkers and makers together to build better places to live.

We’re looking for a Marketing & Communication Executive who has a blend of creative and analytical skills to design effective marketing tools, manage media relations and support digital activities, coordinate with external partners, and support product promotion efforts. The role is responsible for developing, designing, and managing a broad range of marketing materials and communication assets.

The role involves aligning with Regional Marketing and Corporate Marketing Centres of Excellence for the constant update on brand guidelines and technical content as well as managing relationships with external suppliers and service providers such as graphic designers, printing companies, and advertising agencies to guarantee the timely, high-quality, and cost-effective delivery of marketing tools and campaigns. Managing graphic production workflows and overseeing the creation and adaptation of visual assets are also key responsibilities, ensuring all marketing communications meet brand standards and comply with local regulations.

This is an exciting time to join Kerakoll as we embark on the next chapter of our business, moving into our new purpose -built facility in Preston, expanding our production capabilities and portfolio to deliver step change growth and build our Kerakoll brand in the UK.

Every day will be different in the role of Marketing & Communication Executive here at Kerakoll and we’re looking for someone who can:

• Compile and execute a rolling 3-year communications plan aligned to product introductions and key account plans for both internal and external audiences.

• To provide a support service to Product Management team, driving consistency and continuity of message, leveraging off consumer insights to deliver effective ‘on target’ messaging.

• Results driven approach to oversee communication execution and impact; good commercial acumen and analytical skills – able to set measurable KPIs.

• Creative mindset with an eye for detail and ability to deliver integrated and impactful marketing campaigns within set budget parameters / ability to think outside-the-box to gain impact on a budget.

• Stakeholder manager – able to build strong relationships at all levels both internally and externally; work closely with sales team to leveraging relationships with key partners for business advantage.

• Compelling copy writing skills – able to convey key messages via consistent tone of voice, aligned to key trends & themes.

• Support commercial team with ‘pull’ approach via targeted activity for A&D community – increased awareness / specification.

• Willing to travel for customer meetings and presentations

Benefits & Perks of Being Part of the Kerakoll Family

• Salary: £36,000 – £38,000 (DOE) per annum

• Monday to Friday (40 hours per week)

• Hybrid Working

• 25 days holiday plus a buy/sell holiday scheme

• Enhanced pension contributions

• Employee engagement events

• Reward & Wellbeing Portal providing:

  • Discounts on retailers

  • Salary sacrifice cycle to work & smart tech schemes

  • Wellbeing resources & employee assistance programme

More About Kerakoll

The Kerakoll Group is a multinational company working in the construction industry, offering an integrated range of products and services for building better places to live.

Kerakoll was established in 1968, in the heart of the Sassuolo ceramic district, and began by producing ceramic tile adhesives. Today, the Group is divided into four Business Units focusing on the needs of Laying, Construction, Surfaces and Services.

Our Group currently provides work for over 2,450 people including employees and freelancers. Today we have a direct presence in 12 countries and operate 24 production plants.

Kerakoll is a Benefit Corporation. We also obtained B Corp certification in 2023, confirmation of our journey towards a new ESG business model generating economic, social and environmental value.

For more information: www.kerakollgroup.com

What it means to work at Kerakoll

At Kerakoll, we are committed to creating a working environment based on trust, inclusion and respect, inspired by the principles of loyalty, transparency, sustainability and efficiency. We value the wealth of knowledge, experience and skills that each person brings with them, considering it an essential element of excellence and competitiveness. We promote meritocratic policies that recognise and develop individual qualities and potential, striving to ensure fairness and inclusion at every stage of the career path. Our selection processes are based exclusively on knowledge and skills, in full compliance with equal opportunities, so we do not accept any form of discrimination based on ethnicity, nationality, gender, age, disability, sexual orientation, political opinions, trade union membership, religious beliefs or personal circumstances.

Finally, we collaborate with partners who share our values to attract the best talent and build a cohesive community where everyone can feel valued and free to express their potential.

Next Steps

If this sounds like the opportunity for you, we’d love to hear from you. Please apply today. If you do not receive a response within two weeks of submitting your application, please consider your application unsuccessful on this occasion – but we encourage you to apply again for future roles that align with your skills and experience.

What You’ll be Doing at Kerakoll

• Develop, design, and manage a wide range of marketing tools, including brochures, presentations, digital content, and promotional items, ensuring alignment with corporate brand guidelines while addressing local market needs.

• Align with Regional Marketing and Corporate Marketing Centres of Excellence for the constant update on brand guidelines and technical content.

• Identify, evaluate, and manage relationships with external suppliers and service providers such as graphic designers, printing companies, and advertising agencies to ensure timely, high-quality, and cost-effective delivery of marketing tools and campaigns.

• Manage graphic production workflows and oversee the creation and adaptation of visual assets, ensuring all marketing communications comply with brand standards and local regulations.

• Maintain and develop relationships with media, journalists, and influencers to enhance brand visibility through press releases, interviews, event coverage, and other public relations activities.

• Plan and execute local media campaigns, monitor their impact, and provide reporting for performance analysis.

• Support Digital Marketing Executive by creating engaging content to leveraging digital tools to maximize audience engagement and lead generation.

• Coordinate activities with external partners and internal teams to ensure message consistency and alignment with business objectives across communication campaigns.

• Support internal communication activity to ensure employee engagement and alignment.

What you’ll Bring to Kerakoll

• A passion for marketing, communications and brand development, with the ability to create engaging content that connects with diverse audiences.

• Excellent written and verbal communication skills, with a talent for translating complex information into clear, concise and impactful messaging.

• A minimum of 2-3 years' experience in a marketing and communications role, with experience in content creation, digital marketing, social media management, and campaign delivery.

• Experience planning and delivering integrated marketing campaigns across digital, social media, print and event channels.

• Strong copywriting, proofreading and content creation skills with a keen eye for detail and consistency.

• A creative mindset combined with commercial awareness, ensuring marketing activity supports business objectives and delivers measurable results.

• Confidence building effective relationships with internal stakeholders, customers, agencies, suppliers and external partners.

• Strong project management and organisational skills, with the ability to manage multiple priorities and meet deadlines in a fast-paced environment.

• An analytical approach, using data, insights and campaign performance metrics to identify opportunities and drive continuous improvement.

• A proactive and collaborative attitude, with a willingness to take ownership and contribute new ideas.

• Proficiency in Microsoft Office applications, with experience using marketing, digital and social media platforms, and familiarity with Adobe software.