Marketing Director IBD - JJIM Canada
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- Canada
- Work type
- Hybrid
- Posted
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At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function:
MarketingJob Sub Function:
Product ManagementJob Category:
People LeaderAll Job Posting Locations:
Toronto, Ontario, CanadaJob Description:
Johnson & Johnson Innovative Medicine is seeking a Marketing Director, Inflammatory Bowel Disease (IBD), based in Toronto, Ontario. Reporting to the Business Unit Director, Immunology, this leader will shape strategy and drive commercial performance across the IBD portfolio. This role has a hybrid schedule which requires to be on-site 3 days a week.
Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.Learn more at https://www.jnj.com/innovative-medicine
Job Summary:
The Marketing Director, Inflammatory Bowel Disease will lead the strategy, commercialization and long-term development of the IBD portfolio, with primary accountability for TREMFYA in ulcerative colitis and Crohn’s disease. Balancing near-term performance with future growth, this leader will guide integrated business and go-to-market plans across current indications, new formulations and lifecycle opportunities, including potential expansion into additional indications and patient populations. The role leads two Marketing Managers and works across Commercial, Medical Affairs, Market Access, Patient Engagement, Regulatory, Finance, Supply Chain and Global teams to improve customer and patient impact.
Key Responsibilities:
Portfolio and Brand Strategy
- Set the strategic direction for TREMFYA, and deliver the integrated business plan
- Translate customer, patient, market and competitive insights into differentiated positioning, clear priorities and investment choices.
- Lead annual and long-range planning
- Shape the portfolio’s contribution to the broader Immunology strategy and represent Canadian needs with regional and Global partners.
Go-to-Market and Execution Excellence
- Lead integrated, customer-focused go-to-market plans across personal, digital and omnichannel channels.
- Translate strategy into clear field execution, compelling messaging, customer engagement tools and measurable outcomes.
- Maintain disciplined oversight of forecasts, budgets, investments and performance scorecards; identify gaps and adjust quickly.
Customer, Patient and Market Leadership
- Build a deep understanding of customer needs, patient experiences, treatment pathways, competitive dynamics and access barriers.
- Engage key customers and stakeholders to generate insights and translate them into legitimate business opportunities.
- Champion the customer and patient voice in strategy, decisions and execution.
- Partner across functions to support appropriate patient identification, treatment initiation, therapy management, persistence and a coordinated customer experience.
Cross-Functional and Global Leadership
- Lead the IBD cross-functional team with clear priorities, aligned decisions and shared accountability for results.
- Build early collaboration across Commercial, Medical Affairs and Market Access to shape strategy and accelerate execution.
- Influence regional and Global strategy, leverage best practices and ensure Canadian market needs are represented.
- Navigate a complex matrix, constructively challenge assumptions and enable timely, insight-led decisions.
People Leadership and Capability Building
- Lead, coach and develop two Marketing Managers through clear expectations, meaningful delegation and regular feedback.
- Build team capabilities in strategic thinking, customer insights, omnichannel execution and performance measurement.
- Create an inclusive, high-performing culture grounded in accountability, agility, continuous learning and disciplined execution.
- Attract and develop talent while encouraging responsible use of data, analytics, technology and artificial intelligence.
Compliance and Organizational Leadership
- Ensure strategies, programs, customer activities, vendor relationships and investments meet all legal, regulatory, healthcare compliance and company requirements.
- Model Credo-based leadership and a C.E.O. mindset by competing to win with integrity, executing with discipline and continuously improving how the team works.
Qualifications
Education:
- University degree in science, business or a related discipline; an MBA or relevant graduate degree is an asset.
Experience and Skills:
Required:
- 10+ years of relevant business experience, including at least five years in marketing, with a record of strong performance.
- Demonstrated success leading in-line brands and developing people and teams.
- Strong strategic, analytical and financial acumen, with the ability to turn complex insights into clear choices and action.
- Excellent executive presence and written and verbal communication skills.
Preferred:
- Immunology, gastroenterology, specialty medicine or another complex therapeutic-area background.
- Experience leading brands through launch, growth and lifecycle expansion.
- Experience developing integrated go-to-market and omnichannel strategies.
- Knowledge of the Canadian healthcare, reimbursement and market access environment.
- Demonstrated success working across Medical Affairs, Market Access, Sales and Global teams and using analytics and market research to optimize execution.
- Learning agility and the ability to adapt strategy as customer, market and competitive conditions evolve.
- Experience building team AI literacy and confidence, reinforcing trusted and responsible AI use and sound judgment.
Other:
- This position requires 25% of travel domestically and internationally.
As guided by Our Credo (https://www.jnj.com/our-credo) Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Live Engagement:
Thank you for your interest in J&J. As guided by Our Credo Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. If you require any accommodation at any point in the recruitment process, please let us know and we will work with you in an effort to ensure that you are able to fully participate in the process.er and life journey, please visit www.careers.jnj.com.
Required Skills:
Preferred Skills:
Agile Leadership, AI solution evaluation, Brand Marketing, Brand Positioning Strategy, Continuous Improvement, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Execution Focus, Fact-Based Decision Making, Financial Analysis, Inclusive Leadership, Leadership, Product Development Lifecycle, Product Management, Product Portfolio Management, Product Strategies, Stakeholder Management, Strategic Thinking, Succession Planning
The Company uses AI in its assessment of applicants.
This job posting is for an existing position.
About Us
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.
Our Credo calls on us to respect the dignity of every individual and create an environment for all people to thrive. Throughout the recruitment process - from application through hiring - we are committed to providing reasonable accommodations/adjustments for qualified candidates with disabilities. If you need support at any stage of the recruitment process, please complete our candidate accommodation request form so we can assist you.
