Marketing Executive - Content Creation

Company Description Nest Butler is a custom furniture design and manufacturing company specializing in bespoke carpentry and cabinetry, including kitchen cabinets, wardrobes, and TV cabinets. The company focuses on solving long-standing industry challenges such as unclear pricing, high operating costs, and frequent project delays. By leveraging modern technologies like Artificial Intelligence, Cloud Computing, and the Internet of Things, Nest Butler aims to create a transparent, efficient, and high-quality customer experience. Team members collaborate in an environment that values innovation, craftsmanship, and reliable delivery. This approach enables Nest Butler to modernize a traditional industry while maintaining a strong commitment to design excellence and customer satisfaction.
Role Description The Marketing Executive – Content Creation is a full-time role responsible for developing and executing content that supports Nest Butler’s brand, products, and marketing campaigns. This hybrid position is based in WP. Kuala Lumpur, with a mix of on-site collaboration and some work-from-home flexibility. Day-to-day tasks include planning and producing marketing content for digital channels, drafting and optimizing copy for social media, websites, and email campaigns, and ensuring messaging is consistent with brand guidelines. The role involves working closely with sales and design teams to understand product features, conducting basic market research to refine content direction, and monitoring content performance to improve engagement. The Marketing Executive will also assist with marketing collateral for events, promotions, and customer communications and contribute ideas to enhance overall marketing strategy.
Qualifications

• Ability to develop and execute Market Planning initiatives to support campaigns and brand objectives.
• Skills in Market Research to analyze customer needs, trends, and competitor activities.
• Strong Communication skills for clear, persuasive content and cross-functional collaboration.
• Experience in Sales and Marketing to align content with lead generation and customer acquisition goals.
• Proficiency in content creation for digital channels (social media, website, email) and basic copywriting skills.
• Comfort with using digital tools and analytics platforms to track and improve marketing performance.
• Ability to work both independently and in a team, managing multiple tasks and deadlines in a hybrid work environment.
• Bachelor’s degree or equivalent experience in Marketing, Communications, Business, or a related field is preferred.
• Experience in furniture, interior design, or related industries is an advantage but not mandatory.