Marketing Lead & Coordinator Nordics

The opportunity

Join Worldline and help shape marketing across the Nordic markets. As Nordic Marketing Lead, you’ll turn business priorities into locally relevant campaigns that support customer acquisition, retention, and growth. You’ll lead and develop a small, one-person local team while staying hands-on in day-to-day marketing. Working closely with Sales, Product, Customer Success, and other stakeholders, you’ll have the opportunity to strengthen partner marketing, make an impact across digital and offline channels, and continuously improve performance.

Day-to-day responsibilities

• Own and drive Nordic marketing strategy, roadmap, and execution, translating business priorities into locally relevant plans across the markets.
• Lead and coordinate local marketing across Nordic markets, coaching a small team while remaining hands-on in day-to-day execution.
• Deliver integrated multichannel campaigns and local initiatives, focusing on partner marketing and customer acquisition across digital and offline channels.
• Analyse campaign performance, provide actionable insights, and drive continuous improvement through structured testing and a test-and-learn approach.
• Manage local Nordic marketing budgets and resources, ensuring effective allocation, clear prioritisation, and alignment with commercial objectives and campaign needs.
• Partner with Nordic Sales, Product, Customer Success, and other stakeholders to ensure local relevance, customer retention, and measurable commercial impact.

Who are we looking for

We look for big thinkers. People who can drive positive change, step up and show what’s next – people with passion, can-do attitude and a hunger to learn and grow. In practice this means:

• Hold a bachelor’s degree in Marketing, Communications, Business, or a related field, with five to seven years of relevant B2B marketing experience.
• Bring experience in international marketing environments, planning and delivering campaigns that support customer acquisition, retention, and commercial growth.
• Demonstrate hands-on expertise across digital and offline channels, including campaign execution, performance measurement, and optimisation based on results.
• Translate customer insights into relevant journeys and marketing activities, using analytical thinking to identify opportunities and improve campaign effectiveness.
• Manage projects and stakeholders confidently, collaborating with Sales and cross-functional teams while independently driving initiatives from brief through delivery.
• Communicate clearly, solve problems pragmatically, and bring initiative, adaptability, and a hands-on mindset to a fast-paced commercial environment.
• Speak and write fluently in Swedish and English, enabling effective communication with Nordic colleagues, partners, customers, and international stakeholders.

Perks & Benefits

At Worldline you’ll get the chance to be at the heart of the global payments technology industry and shape how the world pays and gets paid. On top of that, you will also:

• Work with inspiring colleagues and be empowered to learn, grow and accelerate your career.
• Health contribution
• Health check – Every 2:nd year
• Private Health Care Insurance (EuroAccident)
• Parental pay and 12 months pension during parental leave
• Opportunity to hybrid working according to company standard
• Benefit portal with many great offers, plus more.