Marketing Manager - Parental Leave Contract

Marketing Manager (Parental Leave Cover) | Birtinya, Sunshine Coast

Are you a disciplined, commercially driven senior marketer who thrives in dynamic stakeholder environments? Do you love leading strategic projects that balance creative flair with commercial impact, progress over perfection, and genuine cross-functional collaboration?

G.J. Gardner Homes is Australia’s favourite local home builder. As a proud second-generation family-owned business, we combine national brand strength with the warmth and care of a close-knit network of locally owned franchise businesses.

We are seeking an experienced, proactive Marketing Manager to join our national Franchisor team on a Parental Leave cover contract from mid January 2027 through to the end of August 2027. Working closely with the Head of Sales & Marketing, you will build on our strong foundations (pardon the building pun) and lead strategic projects that future-proof the business and unlock growth across product development, creative platforms, corporate PR, supplier activation, and franchise recruitment.

Perks You’ll Love

• True Hybrid Flexibility: Enjoy the best of both worlds with a balanced hybrid setup based in our coastal Birtinya office (mandatory in-office days on Wednesdays and Thursdays, with flexibility to work from home the remainder of the week).

• National Brand Strength, Family Heart: Work with the market-leading systems, resources, and scale of Australia’s favourite local home builder, embedded within a collaborative, values-driven Franchisor culture.

• Uniquely Broad, Impactful Remit: Step into a holistic marketing function spanning product development, creative, messaging, activation and growth, just as the marketing gods intended!

• Collaborative ‘Agency Village’: Lead, challenge, and inspire agencies across home design, PR, creative, and production to deliver standout commercial and brand results.

What You’ll Be Doing

• Strategic Project Management: Act as the lead project driver on core strategic initiatives, partnering with internal cross-functional teams and external specialists to future-proof the brand.

• Creative Platform & Campaign Execution: Partner with our external creative and production agencies to brief, develop, and launch high-impact multi-channel campaigns during key annual windows to drive consideration and clicks.

• Product Development & Design Innovation: Uncover shifting lifestyle, land, and demographic trends; collaborate with a home design agency to evolve floor plans and facades to stay ahead of market demand.

• Corporate PR & Brand Authority: Drive proactive public relations opportunities with our external PR agency to elevate our corporate profile, brand trust, and category standing.

• Network Growth & Supplier Partnerships: Collaborate with Supplier partners to activate co-branded initiatives, and also collaborate with our Business Development Managers to lead franchise recruitment marketing.

What You’ll Bring

• Strategic Marketing Expertise: Demonstrated background in product management, strategic brand marketing, campaign development, and complex project delivery (tertiary qualification in Marketing, Business, or related discipline preferred).

• Commercial & Analytical Acumen: Strong capability to interpret consumer data, market shifts, and competitor insights into clear, actionable business strategies.

• Exceptional Stakeholder & Agency Leadership: High-level relationship management skills with the confidence to influence, inspire, and collaborate with diverse stakeholders, senior leaders, Franchise Owners, and external agency teams.

• Dynamic Multi-Tasking & Agility: A self-starter attitude with the ability to manage competing project priorities simultaneously, embracing progress over perfection.

• Property & Building Affinity: Familiarity with the residential housing sector, property dynamics, or franchising environments is advantageous, but your strategic capability, collaborative drive, and cultural fit come first.

Why Join G.J. Gardner Homes?

We offer an energetic, supportive environment where your leadership and strategic vision will make a tangible mark on Australia’s building industry. You’ll work alongside passionate professionals dedicated to building joy, elevating our brand, and empowering our franchise family nationwide.

How to Apply

Apply Now — submit your resume and a cover letter detailing your strategic marketing experience, project achievements, and why you’re the ideal fit to lead our marketing initiatives during this parental leave period!