Marketing Manger, Hispanic Strategy Team

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.

Position Summary
The Navarro Marketing Manager develops and executes customer-focused marketing strategies that strengthen the Navarro brand, drive store traffic and sales, and deepen engagement with Hispanic communities. The role translates business, customer, merchandising, and market insights into integrated marketing plans across Navarro’s core channels, including the weekly ad, in-store signage, social media, paid campaigns, events, and other evolving digital touchpoints.

This role serves as a cross-functional lead, connecting marketing strategy with merchandising, creative, media, analytics, operations, category management, agency, and vendor partners. The Marketing Manager is accountable for clear briefs, disciplined execution, timely decisions, performance measurement, and actionable recommendations that improve future programs.

Required Qualifications
· 5+ years of marketing, retail, agency, communications or related experience.

· Demonstrated experience developing and executing integrated, multi-channel marketing campaigns.

· Strong project-management skills with the ability to manage multiple priorities, stakeholders and deadlines.

· Experience using data, customer insights and business results to inform recommendations.

· Excellent written, verbal and presentation skills, including the ability to translate complexity into clear direction.

· Proven ability to influence and lead cross-functional work in a matrixed environment.

· Working knowledge of digital marketing, social media, email, paid media, direct marketing and/or in-store marketing.

Preferred Qualifications
· Experience marketing to Hispanic customers or developing culturally relevant programs for diverse communities.

· Omnichannel retail experience spanning store, print, digital, social and event activation.

· Budget-management and agency-management experience.

· Ability to analyze sales trends, campaign performance and market data to produce actionable insights.

· Bilingual English/Spanish capability is beneficial but is not required

Education
Bachelor's Degree

Anticipated Weekly Hours

Time Type

Pay Range

The typical pay range for this role is:

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

Additional details about available benefits are provided during the application process and on Benefits Moments.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

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