Overview

Marketing Operations Administrator

📍 Location: Hyderabad, India | Remote | US Shift

About the Role

The Marketing Operations Administrator is responsible for planning, budgeting, performance management, process optimization, data management, marketing technology, and overall organizational effectiveness within the marketing strategy and operations team. This position supports all facets of the marketing technology portfolio — including systems, software, services, and related contracted workforce used across Hyland's marketing department.

This is a role for a detail-oriented, tech-savvy professional who thrives in a fast-paced environment — someone who takes ownership of marketing systems, builds strong cross-functional relationships, and is passionate about keeping technology running efficiently and effectively.

Your Role Responsibilities? Here's What You'll Do.

• Ensure marketing technologies across the department are running efficiently by actively supporting the strategy and planning needed to maintain the long-term vision of the marketing technology ecosystem; monitor systems to identify issues and areas for improvement across architectures, implementations, licensing, and processes.
• Support internal users in the daily use of marketing technologies; act as a liaison for the functionality and effectiveness of contracted employees performing work within the marketing operations and strategy team.
• Communicate regularly with vendor representatives of installed solutions to discuss ongoing issues and anticipate future needs; collaborate with internal counterparts on cross-departmental technology efforts to drive alignment and consistency.
• Regularly audit data in assigned systems to ensure best practices are maintained; make data-driven recommendations for process improvement across assigned systems and projects.
• Act as primary administrator for the licensing needs of department solutions — including license inventory creation and removal — while maintaining a thorough understanding of the marketing technology landscape to identify opportunities to improve existing systems.
• Demonstrate fiscal responsibility in managing project budgets when applicable; develop and deliver engaging, informative presentations to communicate technology strategies, system updates, and process improvements to diverse stakeholder audiences.

Technology Tools You'll Use

Marketing Technology

• Marketing Technology Portfolio (Systems, Software & Services)

Administration & Operations

• System Administration & Implementation Platforms
• License Management & Inventory Tools

Data & Analytics

• System Data Management & Auditing Tools

Collaboration & Communication

• Cross-Departmental Technology & Collaboration Platforms

Role Essentials

Bachelor's degree in Information Technology, Marketing, or a related field; or an equivalent combination of education and experience sufficient to successfully perform the principal duties of the job, with demonstrated experience in system administration, system implementation, and project management.

Experience working with system data across marketing technology platforms; organized and experienced at successfully multi-tasking, with strong facilitation and project management skills to manage competing priorities effectively.

Good oral and written communication skills demonstrating a professional demeanor and the ability to interact with others with discretion and tact; demonstrated ability to operate at the highest level of integrity, professionalism, and forthrightness.

Good critical thinking and problem-solving skills; strong conflict management, interpersonal, and negotiation skills; demonstrated ability to influence, motivate, and mobilize team members and business partners toward shared goals and outcomes.

Strong collaborative skills applied successfully within the team as well as with other areas of the organization; strong business and technology acumen with the ability to develop and use engaging, informative, and compelling presentation methodologies to communicate with clarity and impact.

What We'd Like to See

Demonstrated ability to stay current on trends within the marketing technology landscape, proactively identifying opportunities to change or improve existing systems to better serve the evolving needs of the marketing department and broader organization.

Proven track record of fiscal responsibility and accountability in managing project budgets, with a results-oriented approach to delivering value across marketing technology investments and contracted workforce engagements.

Experience acting as a primary administrator for software licensing needs, including license inventory creation and removal, with a solid understanding of licensing models, vendor management practices, and cost optimization strategies.

Demonstrated ability to develop and deliver compelling presentations that effectively communicate technology strategies, system updates, and process improvements to diverse stakeholder audiences across marketing and business functions.

Flexibility to support up to 10% travel for in-person collaboration, vendor engagement, or project support needs, with an openness to working across distributed teams and time zones as required.

About Hyland

Hyland is the pioneer of the Content Innovation Cloud™, delivering ubiquitous enterprise intelligence to organizations with solutions that unlock actionable insights and drive automation.

© Hyland. All rights reserved.

Trusted by thousands of organizations worldwide, including many of the Fortune 100, Hyland's solutions create the foundation for a connected, agentic enterprise, where teams harness the power of AI to redefine how they operate and engage with those they serve. For additional information on Hyland's platform and services, please visit Hyland.com.

#HylandLife

Since 1991, it has been Hyland's mission to help our employees, customers and partners exceed their potential with our industry-leading content services platform. Our employees exude a contagious energy and are passionate about what they do – whether it's helping customers succeed, raising up their fellow Hylanders, or engaging in the communities where they live and work.

The #HylandLife hashtag encompasses our employee-centric culture. Our employees live our culture day in and day out by bringing their best self to work. Hyland supports them to do just that through career development resources, wellbeing programs and innovation practices. We thrive on diverse viewpoints and new ideas and believe that a positive, inclusive workplace is imperative to sustainable success.

As we've grown to a company of nearly 4,000 strong, we have the opportunity to make a significant impact on our communities. We strongly support employee initiatives and align our giving campaigns and programs to organizations that are important to them.

Equal Opportunity Statement

Hyland is an equal opportunity employer. We value diversity and are committed to providing an inclusive workplace for all employees and applicants. Employment decisions are made without regard to any characteristic protected by applicable laws and regulations. Information collected during the hiring process is used solely to assess qualifications, verify identity, and comply with legal requirements.