🚀 Marketing Operations Manager | ₱120,000–₱130,000/month
Location: McKinley, Taguig
Work Setup: Hybrid — 3 days onsite / 2 days WFH
Employment Type: Full-time
We are looking for an experienced Marketing Operations Manager to support Philippines Growth Marketing initiatives and drive scalable, data-driven marketing operations.
The ideal candidate will have strong hands-on experience in marketing automation, campaign operations, CRM/MAP management, lead lifecycle management, data governance, performance reporting, and demand generation.
Key Responsibilities
• Build, execute, and optimize automated campaigns across email, paid, social, and ABM channels.
• Manage segmentation, scoring models, and nurturing journeys using Marketo or similar MAP tools.
• Support end-to-end campaign operations, including tracking, QA, deployment, and reporting.
• Manage marketing technology components such as Salesforce, Marketo, LinkedIn Campaign Manager, and analytics tools.
• Maintain data quality, lead routing, deduplication, enrichment, and governance.
• Build dashboards and reports covering funnel metrics, pipeline contribution, and campaign ROI.
• Provide actionable insights to improve campaign efficiency and performance.
• Support ABM initiatives using platforms such as Demandbase, 6sense, or Terminus.
• Partner with Sales to operationalize ABM programs and improve lead handoffs.
• Identify workflow bottlenecks and implement scalable, automated solutions.
• Develop SOPs, documentation, and training resources for cross-functional teams.
Requirements
• 4–7 years of experience in Marketing Operations or Growth Marketing, preferably within B2B/digital-first organizations.
• Hands-on experience with Salesforce CRM and Marketo or similar MAP platforms.
• Strong experience in marketing automation, campaign execution, lead lifecycle management, segmentation, and nurturing.
• Experience with LinkedIn Campaign Manager.
• Experience with dashboards, analytics, funnel metrics, and campaign performance reporting.
• Exposure to Demandbase, 6sense, Terminus, or similar ABM platforms is an advantage.
• Strong project management and stakeholder management skills.
Qualified candidates are encouraged to apply with an updated CV highlighting relevant Marketing Operations, marketing automation, Salesforce, Marketo/MAP, analytics, and ABM experience.