Martech Developer

Nome da função: Martech Developer

Localização: Lisboa

Regime de trabalho: Hibrido, 1x por semana

Vem fazer parte de um ecossistema dinâmico onde o futuro dos negócios é criado e vivido todos os dias. Faz parte desta transformação!

Na LUZA Group, a paixão, a perseverança e a vontade de superar limites definem o nosso caminho para o sucesso.

Fundada em 2006, somos uma multinacional portuguesa com mais de 1.200 profissionais talentosos e um volume de negócios que supera os 30M€. Com presença em mercados estratégicos como Portugal, Espanha, Marrocos, Brasil, México, Estados Unidos e China, oferecemos soluções inovadoras em engenharia, TI, design, consultoria, Indústria 4.0, formação e recrutamento. Tudo o que fazemos é movido pelo talento das nossas pessoas.

Este é um momento de crescimento e oportunidade. O futuro pertence a mentes visionárias. Vais juntar-te a nós?

Resumo / Visão geral:

We are seeking a hands-on MarTech Developer to join a multidisciplinary product team supporting customer engagement and CRM capabilities for a major organization in the aviation and travel sector. The role focuses on campaign development, customer data activation, platform integration, personalization, and reliable technical delivery across digital engagement channels.

Responsabilidades e Tarefas da Função

• Design, configure, test, and deploy customer engagement journeys using Braze.
• Build and manage multi-channel campaigns across email, push notifications, in-app messaging, SMS, and webhooks.
• Implement dynamic personalization using Liquid scripting and customer profile attributes.
• Integrate Braze with enterprise applications using APIs, SDKs, and webhooks.
• Configure and maintain mParticle data flows for audience and customer profile management.
• Support customer data ingestion, segmentation, identity resolution, consent handling, and profile reconciliation.
• Develop reusable templates, workflows, campaign assets, and automation processes.
• Perform API testing, monitoring, debugging, and issue resolution, ensuring campaign quality through structured validation.
• Collaborate with product owners, marketing teams, data engineers, and solution architects.
• Support release readiness, documentation, best practices, and knowledge sharing.

Requisitos Obrigatórios

• Strong hands-on experience with Braze, including Campaigns, Canvases, Catalogs, Segments, Currents, and Webhooks.
• Experience with mParticle CDP or comparable customer data platforms and customer data integrations.
• Proficiency in Liquid scripting, HTML, CSS, and JavaScript.
• Experience with REST APIs, webhooks, JSON, SDK integrations, and event-driven integration patterns.
• Working knowledge of AWS services, particularly Amazon S3 and Amazon SQS.
• Experience with customer profile management, segmentation, audience creation, and personalization.
• Hands-on experience with Postman or equivalent tools for API testing and validation.
• Understanding of identity resolution, consent management, and customer data governance.
• Strong troubleshooting and debugging capabilities across MarTech platforms.
• Experience working in Agile delivery environments.

Requisitos Complementares

• Braze certifications, such as Strategist, Marketer, or AI Fundamentals.
• mParticle certification or equivalent CDP accreditation.
• Experience with consent management platforms such as OneTrust.
• Knowledge of Salesforce Marketing Cloud, Tealium, or Segment.
• Experience in aviation, travel, retail, or e-commerce.
• Experience with Braze SDK integrations for Android, iOS, or web applications.

#VisionaryFuture - Build the future, join our living ecosystem!