- Hiring from
- Germany, Netherlands
- Work type
- Hybrid
- Posted
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Job Description
Media and Digital Manager (EPDM)
Key responsibilities — Media
· Lead day-to-day media and digital implementation with local marketing teams (excluding UK), working closely with Carat and Kitchen; focus on Germany as a priority market.
· Manage productivity across EPDM markets through collaboration with internal and external stakeholders.
· Support development of media briefs for Germany, BLX and Nordics.
· Lead the audit process across EPDM markets, with primary focus on Germany.
· Work with Kitchen & Carat teams on always-on social activity (Smartly).
· Support JBP realisation by collecting data and feedback from markets and developing a test-and-learn agenda, including implementation of AI-powered solutions.
Key responsibilities — Cross-team working and other areas
· Work closely with the wider Marketing and PODs teams to implement the EPDM strategy.
· Ensure key campaign messages are consistently used and maximised across media and digital channels.
· Support excellence and capability building through a media training agenda.
Working relationships and stakeholders
· Internal: Local marketing teams across EPDM markets, wider Marketing & PODs teams.
· External: Carat and Kitchen agencies/partners, other external stakeholders supporting media execution.
Location(s)
Homebased - Germany
Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
ABOUT US
Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.
Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food.
WHY US
We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands.
Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food. Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz.
INCLUSION MATTERS TO US
Everyone is welcome at our table. In fact, we thrive on learning and growing from our diverse backgrounds and perspectives.
Doesn’t matter who you are, where you’re from, or who makes your heart sing. We want you to show up as your authentic self, excited to work with amazing colleagues to solve complex challenges and innovate in an ever-changing industry.
We’re committed to:
- Hiring and growing talent from diverse backgrounds and perspectives.
- Growing our Business Resource Groups — vibrant, celebrated communities that enhance our business through thought leadership employee engagement and professional development opportunities.
- Providing our managers and leaders high quality learning experiences to explore how to foster inclusion and belonging.
