Media Buyer

About Us At Advanced Digital Automotive Group (ADAG) , we are more than just a digital marketing agency – we are dedicated partners in your success. We specialize in SEO and digital solutions tailored exclusively for auto repair shops , helping shop owners across North America grow their businesses, increase revenue, and dominate their local markets. Job Description This is a remote position. Job Title: Media Buyer Location: Remote (Worldwide) Job Type: Full-Time Working Hours: MST (Mountain Standard Time) Job Overview We are looking for a results-driven Media Buyer to manage paid advertising campaigns across our client portfolio. This is a performance-focused role — you plan, launch, optimise, and report on paid campaigns across Meta and Google Ads, and you are held accountable to measurable client outcomes. Key Responsibilities Campaign Planning & Launch * Plan and launch paid campaigns across Meta Ads and Google Ads for assigned client accounts * Build campaign architecture: structure, targeting, audience segmentation, bidding strategy, and creative briefs * Set up and validate conversion tracking and attribution (GA4, Meta Pixel, GTM, UTMs) before every launch * Define campaign KPIs upfront and confirm measurement framework with account managers Performance Management & Optimisation * Monitor campaign performance daily and optimise toward agreed KPIs: CPL, CPA, ROAS, conversion volume * Diagnose performance drops quickly — isolate root causes and apply targeted fixes * Manage budgets proactively: pace correctly, reallocate based on performance, flag overspend risks early * Run ongoing A/B tests on creative, copy, audiences, and landing pages — document and apply learnings Reporting & Communication * Deliver clear, accurate performance reports on an agreed cadence — results-first with context and next steps * Translate campaign data into plain-language client updates via the account management team * Maintain accurate documentation of campaign changes, test results, and optimisation decisions * Identify and communicate risks before they impact client outcomes — proactively Requirements Requirements * 3+ years managing paid media campaigns for client accounts (agency experience strongly preferred) * Experience managing monthly ad budgets of $5,000+ per client account * Proficiency with Meta Ads Manager and Google Ads at a professional level * Proficiency with Looker Studio or equivalent for client-facing reporting dashboards * Working knowledge of landing page optimisation and CRO principles * Availability to work full-time in MST hours Nice to Have * Experience with TikTok Ads, LinkedIn Ads, or programmatic platforms * Background diagnosing and turning around underperforming ad accounts * Strong written English for internal documentation and campaign notes Benefits Additional Information * Remote role – open worldwide * Full-time position (no freelance) * Competitive salary based on experience * Immediate start