Media Planner

Job Description:

Dentsu Group, a global marketing communications company headquartered in Tokyo, Japan. It is one of the largest advertising and media firms in the world. The company offers a wide range of services in advertising, marketing, communication, and digital media, catering to clients across various industries.

We help clients to win, keep, and grow their best customers and achieve meaningful progress for their businesses with the best-in-class services and solutions in media, CXM, and creative. For more information, please visit www.dentsu.com.

Key responsibilities:

• Work with the leadership team to develop strategic campaigns, planning, ordering and coordinating clients' TV, Radio and OOH advertising campaigns & other media channels
• Delivers a point of view around a client's business/category, culture and consumer by compiling, analysing and interpreting information from various research sources (proprietary, syndicated, client provided), and apply to day to day briefs
• Repurposes agency thought leadership for clients. Contributes to agency or client thought leadership
• Briefs internal working teams and external media publishers/partners for ideation, lead and steer brainstorms
• Keeps a pulse on leading and emerging media channels/partners (with a skew towards digital) and how to apply them to media/consumer brief responses
• Mentors junior strategists
• Develops strong audience empathy through understanding quantitative and qualitative data inputs

What we’re looking for

• Previous experience in an offline media planning or a related role
• Confidence working with Microsoft Excel and PowerPoint.
• Strong analytical and financial skills
• Interest in exploring and evaluating new media opportunities and aligning them with client objectives and budgets
• Good communication skills in English (written and spoken) and Lithuanian
• High level of accuracy, attention to detail, and responsibility.
• Results-oriented mindset with strong teamwork skills
• Openness to giving and receiving feedback as part of a collaborative culture.

What we offer

• Full-time permanent position based in Vilnius. Salary range: 2500 - 3000 EUR gross.
• Health insurance package.
• Primarily office-based work with the option to work remotely 1 day per week.
• Two wellness days and two volunteering days per year.
• Supportive and knowledgeable colleagues who enjoy sharing their expertise.
• Opportunities for growth across different areas of the organization.
• Access to global knowledge and collaboration with colleagues worldwide.

*At dentsu, Diversity, Equity, and Inclusion (DEI) is central to our vision: "To be at the forefront of people-centered transformations that shape society."

We cherish the unique talents and perspectives of all individuals, welcoming applicants regardless of gender, gender identity, nationality, religion, ethnicity, cultural background, sexual orientation, age, physical or mental ability. By embracing diverse perspectives, we create meaningful change and sustainable growth for our people, clients, and society. Our hiring decisions are guided by qualifications and role-specific requirements, ensuring a workplace free from discrimination and harassment.

Location:

Vilnius

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

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About dentsu

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.

Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.

Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.

Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

Find out more about us

Who we are

Our Social Impact

Our work