Networking Customer Reference Manager, Customer Advocacy & References

Job Description:

HPE’s world-class Customer Advocacy & Reference (CAR) program is seeking a strategic, high-impact PMO team player to manage, build and scale customer references on behalf of HPE’s Networking business. This role will serve as a trusted partner across product and solutions marketing, communications, sales, analyst relations, and other HPE stakeholders to identify, develop, and amplify customer stories that strengthen market credibility and support business growth.

What Success looks like
• Builds a strong pipeline of global customer references and stories aligned to priority campaigns and business goals
• Delivers high-quality, customer-first narratives across written, video, digital, and event formats
• Improves speed, rigor, and consistency through strong PMO discipline and stakeholder alignment
• Establishes CAR as a strategic partner for executive storytelling, campaign impact, and market influence
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Key Responsibilities
Customer Reference Strategy & Pipeline
• Identify and prioritize customer wins aligned to campaign and solution marketing needs to convert to external customer references on a variety of levels
• Build and manage a scalable pipeline of customer references and stories tied to business priorities, including collection of sales wins to HPE’s internal database.
• Ensure alignment to company and business unit strategy, key growth areas, and strategic narrative themes
Stakeholder Management (Product & Business Units)
• Serve as primary PMO partner to Product Solution Marketing leads in the Networking Product Solutions Marketing and Communications teams
• Align customer content pipeline to Networking Campus & Branch business priorities
• Drive governance, prioritization, and cadence with cross-functional stakeholders
Customer Story Development & Delivery
• Lead development of customer stories across formats (written, video, digital, speaking engagements)
• Translate complex customer outcomes into compelling, campaign-safe narratives
• Ensure customer-first storytelling and adherence to CAR best practices
Agency & Content Production Management
• Manage agency partners to deliver high-quality customer content
• Oversee timelines and deliverables for all story development
• Coordinate across marketing and communications teams to fulfill broader content needs
Program Management & Execution
• Establish PMO rigor: pipeline tracking, reporting, prioritization, and delivery cadence
• Identify gaps and proactively drive new reference opportunities
• Ensure consistent execution across multiple business units and stakeholders

• Support Peer to Peer engagements at HPE events
• Support ad hoc sales requests as needed

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Required Qualifications
• 7+ years of experience in customer advocacy, references, or customer marketing programs
• Proven experience in program management / PMO leadership across complex organizations
• Strong track record of developing customer stories and reference pipelines
• Experience working with product marketing and cross-functional stakeholders
• Demonstrated ability to manage agencies and external partners
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Preferred Skills & Attributes
• Exceptional customer storyteller with ability to influence executive audiences
• Deep understanding of “customer-first” best practices and advocacy programs
• Strong communicator and relationship builder; trusted advisor to stakeholders
• Diplomatic, resilient, and able to navigate complex organizational dynamics
• Proactive, results-driven “go-getter” mindset with bias for action
• Skilled at securing customer approvals and “getting to yes”
• Comfortable taking calculated risks to advance business outcomes

Accessibility

HPE is committed to creating an inclusive and accessible workplace and encourages applications from all qualified individuals, including those with disabilities. If you believe you require accommodation during any stage of the application or interview process, please submit your request by completing our secure form linked here.

Note: This option is reserved for applicants needing assistance/reasonable accommodation related to a disability.

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We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

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Accessibility

HPE is committed to creating an inclusive and accessible workplace and encourages applications from all qualified individuals, including those with disabilities. If you believe you require accommodation during any stage of the application or interview process, please submit your request by completing our secure form linkedhere.

Note: This option is reserved for applicants needing assistance/reasonable accommodation related to a disability.

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