Organic Growth Marketing Specialist

We’re looking for an Organic Growth Marketing Specialist to own and scale our non-paid growth engine across search, content, AI-driven discovery (AEO), product-led acquisition, and lifecycle touchpoints. VIDIZMO is a U.S.-based technology company headquartered in Tysons, Virginia, and a Microsoft Solutions Partner across Data & AI, Infrastructure, and Digital & App Innovation. Through our AI-powered Intelligence Hub, we help Fortune 500 enterprises, government agencies, and public sector organizations securely manage, analyze, and govern complex data with full control and compliance. Our Multimodal AI Data Intelligence Platform uses Large Language Models (LLMs) and Retrieval-Augmented Generation (RAG) to enable advanced capabilities such as automated tagging, redaction, summarization, OCR, translation, subtitle generation, object detection and tracking, intelligent search, sentiment and emotion analysis, topic extraction, document classification, and facial recognition. Role Overview This role sits at the intersection of SEO, AEO, content, analytics, and product growth, with a clear mandate: turn market demand into discoverable content and convert organic visibility into qualified pipeline and revenue. You’ll work closely with Product, Sales, and RevOps to ensure our content, messaging, and product positioning align with real-world buyer intent. AI Output Verification & Accountability (Required Competency) The candidate must be capable of effectively using AI tools (e.g., Claude, ChatGPT, Copilot, or similar) to support work outputs such as content, analysis, documentation, or code. However, the candidate must also demonstrate strong judgment and ownership of the final deliverables. AI-generated output must never be treated as final without review. The candidate is expected to validate accuracy, completeness, logic, compliance, and alignment with business requirements, and refine AI-assisted work to meet the expected quality standards. The individual will be held accountable for the final output, regardless of whether AI tools were used during execution. Key Responsibilities Own the organic growth strategy across SEO, AEO, and inbound channels Responsibility for reviewing and validating AI-generated outputs Research, plan, and produce high-quality content including long-form blogs, landing pages, use case pages, comparison pages, and thought leadership pieces Leverage AI writing tools (Claude, ChatGPT, Copilot, Jasper, or similar) to accelerate content production — drafting, ideation, repurposing, and formatting Ensure all AI-assisted content is thoroughly reviewed, fact-checked, and refined before publication — AI accelerates your output; your judgment defines its quality Maintain a consistent editorial voice aligned with VIDIZMO's brand and enterprise audience Translate complex technical capabilities (LLMs, RAG, multimodal AI) into clear, compelling content that resonates with buyers across industries Ownership of final deliverables, regardless of AI assistance Ability to critically evaluate AI results and ensure they meet defined requirements Accountability for accuracy, quality, and compliance Optimize content for search engines and AI answer platforms (Google SGE, AI search, featured snippets) Drive visibility for high-intent, use-case, and decision-stage queries Translate organic insights into clear feedback for Product (feature demand, terminology, emerging use cases) Ensure alignment between market demand, content strategy, and product positioning Optimize organic journeys from first touch → demo → revenue Partner with RevOps on attribution, lifecycle tracking, and reporting Tools & Execution Hands-on with GA4, Google Search Console, HubSpot SEO / AEO tooling (Ahrefs, SEMrush, Screaming Frog, SERP tracking tools) Own experimentation, dashboards, forecasting, and performance reporting Communicate insights clearly to leadership and cross-functional teams Success Metrics Growth in organic & AI-driven discovery for high-intent queries Organic-sourced MQLs, SQLs, and revenue Conversion improvements across organic funnels Actionable market insights influencing GTM and product decisions Required Qualifications 5+ years in organic growth, SEO, or inbound growth Proven experience with AEO and modern search behavior Strong B2B SaaS or regulated-market experience Ability to connect search demand → content → revenue Comfortable influencing Product and GTM strategy with data Why This Role Matters Organic is a core growth lever, not a support function Direct influence on product positioning and roadmap High ownership, high visibility, measurable revenue impact Why Join US? Own the narrative and growth of mission-critical products Work closely with executive leadership on strategy and execution Influence product direction through market insight Operate in high-impact markets with real-world outcomes Opportunity to build and scale product marketing as a growth engine Benefits: Health Insurance (OPD/IPD), Daily Lunch Facility, Separate Maternity Cover, Leave encashment, Car Support Program, Referral Bonus, EOBI, Bi-Annual Increment. Provident Fund, Career Growth, Bonus (benefits vary based on location)