Outreach Specialist

Outreach Specialist

Job Summary

The Outreach Specialist at Taskona is a full-time remote role responsible for building and maintaining strong relationships with communities, clients, and partners. The Outreach Specialist is responsible for building and driving Taskona's top-of-funnel customer acquisition, starting with a founding cohort of Judicial Sales Agents (JSAs) in Saudi Arabia and expanding into adjacent verticals as the platform grows. This role owns warm and cold outreach, professional-body relationship building, and pipeline development in a sales-assisted, relationship-led go-to-market motion — not a high-volume, self-serve funnel.

Key Responsibilities

Outreach & Prospecting

• Identify, research, and reach out to target JSAs and firms, starting with the founding cohort of 10–20 target accounts.

• Run warm and cold outreach across calls, WhatsApp, email, and professional networks, tailored to a licensed, relationship-driven professional audience.

• Build and continuously refine a qualified pipeline of prospects, logging every touchpoint in the CRM.

Relationship Building

• Build relationships with professional bodies relevant to the JSA community (bar associations, notary/legal professional groups) to open warm introduction paths.

• Represent Taskona at relevant industry events and professional gatherings. ( Digitally)

Messaging & Collaboration

• Tailor outreach messaging around Taskona's core differentiators: Infath-connected workflows, Arabic-native design, and WhatsApp-native communication.

• Work closely with Account Management and Customer Support to ensure a smooth handoff from first contact through onboarding.

• Support outreach into new verticals (events, marketing, broader project management) as Taskona's go-to-market expands beyond JSAs.

Reporting

• Track and report outreach volume, response rates, and conversion to demo/trial on a regular cadence.

Required Qualifications

• Bachelor's degree in Business, Marketing, Communications, or a related field.

Required Experience

• 2+ years in sales development, business development, or outreach roles, ideally in B2B SaaS or professional services.

• Experience working in the KSA/GCC market strongly preferred.

• Fluency in Arabic required, given the target customer base; professional English proficiency also required.

Required Skills

• Prospecting and lead generation

• CRM proficiency

• Arabic and English communication

• Relationship-building with professional/regulated audiences

• WhatsApp Business familiarity

• Persistence and resilience in a relationship-led, longer-cycle sales motion

Key Performance Indicators (KPIs)

• Number of qualified leads generated

• Outreach response and conversion rates

• Founding-cohort recruitment targets met

• Pipeline growth and quality

Preferred Background

Candidates with prior outreach or BD experience in legal services, professional associations, real estate, or other regulated/licensed-professional markets in Saudi Arabia or the GCC will be preferred.

You can also send your CV to: hr@taskona.io Subject: Outreach Specialist