Paid Advertising Specialist

Paid Advertising Specialist About the Company Our client is a high-performing, multi award winning, digital marketing agency known for delivering exceptional results across paid media and SEO. Working with a portfolio of recognised brands across retail, travel, media and more, they specialise in Search, Display, Video, Paid Social and performance-led creative. Everything they do is centred around ROI and driving measurable growth for their clients—making this an exciting opportunity to work at the forefront of digital performance marketing. The Opportunity This is a fantastic opportunity for a driven PPC Account Manager to join a specialist team where performance, innovation and collaboration are at the core. You’ll play a key role in shaping and executing paid media strategies, working closely with clients to deliver campaigns that genuinely impact their business growth. If you enjoy working in a fast-paced, data-led environment where your ideas and insights make a difference, this role offers plenty of scope to grow. What You’ll Be Doing Develop and implement results-driven PPC strategies aligned to client objectives Manage campaigns across Google Ads, Microsoft Ads and other platforms (Search, Display, Shopping, YouTube) Analyse performance data and optimise campaigns for continuous improvement Communicate strategy and results to clients in a clear and engaging way Identify new opportunities for growth across both new and existing accounts Build strong, long-term client relationships Collaborate with cross-functional teams across paid and organic channels Support and mentor junior team members Stay up to date with industry trends and emerging digital opportunities What We’re Looking For Essential: Minimum 2 years’ experience managing PPC campaigns Strong analytical mindset with experience using tools like Google Analytics Proven ability to manage multiple campaigns and clients Excellent communication and presentation skills Strong copywriting skills with great attention to detail Highly organised with strong time management skills Desirable: Agency experience Experience across Paid Social platforms Understanding of wider digital channels (SEO, email, social) Google Ads certification What’s in It for You Competitive salary 4-day working week (a genuine company benefit) Hybrid working model 33 days holiday (including public holidays), increasing with service Additional day off for your birthday Private medical insurance Company pension contributions Regular team socials and a genuinely supportive culture Ongoing training and development opportunities A fun, collaborative working environment with a strong team ethos Free coffee, snacks and a relaxed office vibe Why Apply? This is more than just another PPC role- it’s an opportunity to join a forward-thinking agency where your work has real impact, your ideas are valued, and your career can accelerate. If you’re passionate about performance marketing and want to work with a team that’s constantly pushing for better results, this could be the perfect next step. Department Digital Locations Belfast About Whytematter We are Whytematter – like white matter in your brain, we make connections. We affect and develop learning and business function and we coordinate communication between different business departments and positions, to develop and deliver your solution; whether you are a Business requiring our support or a candidate looking to make a change in your career. Whytematter are award winning experts supporting some of the leading Marketing Communication and Digital Marketing companies in the UK and the Island of Ireland. Weather its a PPC Guru or a PR Expert we got you covered. Founded in 2019