Paid Media Manager - ZEEKR

Title: Paid Media Manager - Zeekr

Location: Coventry

Hybrid Working: 3 days per week in the office

At Geely, our story began in 1986 with a simple but powerful idea, an idea that has driven us to become one of the world’s most forward-thinking automotive groups. For nearly three decades, we’ve been redefining mobility through our iconic global brands, including Geely Auto, Volvo Cars, Polestar, Lotus, Zeekr, Lynk & Co, the London Electric Vehicle Company, Farizon, and more. We are Geely Auto UK, the UK arm of Geely Auto Group. Having entered the market in 2025 with our first electric SUV, the Geely EX5, we’re continuing to grow rapidly as we build a nationwide dealer and service network.

Job purpose

We are seeking an experienced Paid Media Manager to manage our fast moving paid media activity. This role will manage and execute the paid media strategy for ZEEKR UK. You will work hands-on across all channels, both BTL and ATL, partnering closely with our paid media agency to create, manage and optimise campaigns that consistently deliver high-intent, high-quality leads. The role is an integral part of the marketing team and will be expected to work cross-functionally to maximise the impact of our activities across all channels.

Main responsibilities:

• Support the Head of Comms to plan, build and execute end-to-end paid media campaigns across OOH, TV, Radio, Google Ads, Meta and other relevant platforms in conjunction with ZEEKR UK Paid Media Agency.

• Ensure creative is delivered and trafficked to paid media agency to align with media plan.

• Set campaign objectives and track performance of Paid Media activities provided by Paid Media Agency

• Work closely with sales teams to understand campaign success and lead quality

• Manage day-to-day Paid Media budget to ensure smooth flow of paid media from plan to execution

• Stay up to date with platform changes, best practices and emerging paid media trends, particularly within automotive and financial services

Education, Skills and Personal characteristics required:

• Marketing related qualifications

• Experience managing paid media campaigns

• Experience working with a premium / luxury brand either in-house or in with an agency is preferable

• Analytical mindset with the ability to use data to inform decisions and drive performance

• Comfortable managing multiple priorities at once

• Confident communicator who can work collaboratively across marketing and sales teams

What we an offer you beyond the salary:

• 25 days annual leave + bank holidays

• Company pension scheme

• Geely ECOS scheme

• Car allowance

• Private Medical Insurance

• x6 Life assurance

• Enhanced Maternity and Paternity Pay

• Medicash

• Bike2work scheme

We are an equal opportunities employer:

At Geely Auto UK, we value diversity and inclusion and welcome applications from all candidates. We are committed to fair recruitment and ensuring everyone has the opportunity to reach their full potential. If you believe you are right for this role, we warmly welcome your application.