Performance Marketer

Why this role exists

Toggle Solutions was built on a simple belief: a small team that genuinely understands performance, creative, and AI can outperform a floor of forty people running the same playbook they ran in 2019. We are not trying to be another vendor in a client's inbox. We are trying to change what a marketing partner is actually worth to the businesses we work with.

We are early, we are growing fast, and we are still writing the playbook. That is exactly why this role is

interesting. You will not inherit a process and maintain it. You will help build the one we scale on.

We are looking for someone who is already very good and ready to be senior: the marketer who has

outgrown "execute the plan" and is hungry to own the plan. If you have been the person making accounts

work while someone else presented the results, this is the role where you step forward.

What you will own

Paid Social: Meta & TikTok

• Full ownership of strategy, build, and daily management across a portfolio of client accounts.
• Structured creative testing built on real hypotheses, angles, and hooks, not random variations.
• Scaling what works and killing what does not, quickly and without sentiment.

Google & YouTube

• Search, Performance Max, Demand Gen, and YouTube campaigns built around real intent, not just branded keyword harvesting.
• Full-funnel thinking: how paid search and paid social feed each other rather than compete for credit.

Client Strategy

• You are the strategic owner of your accounts, not a hidden button-pusher behind an account manager.
• You run the reporting calls, defend the numbers, and tell clients the truth, including when the truth is uncomfortable.
• You spot growth opportunities inside existing accounts and bring them to the table.

Creative Direction

• Creative is the biggest performance lever we have, and you will treat it that way.
• You brief the creative team with clear angles, references, and reasoning, not "make it pop."
• You close the loop: what performed, why you think it performed, and what we test next.

Building how we work

• Turn what works into repeatable systems, templates, and standards the whole team uses.
• Use AI properly to compress the work: research, analysis, creative iteration, reporting. We are serious about this and we will give you the tools.
• Help us hire and raise the next marketers behind you.

Who we are looking for

The experience

• 3 to 5 years hands-on in performance marketing, ideally agency-side, in a market where budgets were real and results were watched.
• You have personally managed meaningful monthly ad spend and can talk through the decisions you made with it.
• Genuine fluency in Meta and TikTok Ads Manager. Solid, confident working knowledge of Google Ads. You do not need to be an expert in every corner of it yet.
• You understand tracking: pixels, CAPI, GA4, attribution, and why the numbers rarely agree with each other.
• You can look at a dashboard and form an opinion, not just describe what it says.
• Comfortable working in English and Bahasa Malaysia with clients and creative teams.

The Fire

This part matters more to us than the CV.

• You think like an owner. You treat a client's budget the way you would treat your own money, and you notice problems nobody assigned to you.
• You are genuinely excited about where this industry is going: AI, creative velocity, the collapse of the old agency model. And you have opinions about it.
• You move fast and you finish things. In a small team, momentum is the whole advantage.
• You are honest, including when the news is bad. We would rather hear it early than be protected from it.
• You want to build something, not just hold a job.

Nice To Have

• E-commerce and lead generation experience across different verticals.
• Hands-on with AI tools in your actual daily workflow, not just curiosity about them.
• You have edited, scripted, or directed short-form creative yourself, even roughly.
• Landing page and CRO instincts. You know traffic is only half the job.

Being honest about what this is

We would rather tell you now than have you find out in month two.

• We are a startup agency. Some processes exist, some you will invent, and some we will get wrong
• together.
• You will have real ownership early, which also means real accountability early.
• Priorities shift. Clients change direction. Some weeks are heavier than others.
• We are remote, which means we trust you completely and we expect you to communicate clearly without being chased.

If that sounds like pressure, it probably is not the right fit, and that is genuinely okay. If it sounds like the environment you have been waiting for, keep reading.

What you get from us

• Real ownership of real accounts, from day one, with your name on the results.
• Full remote flexibility. We care about outcomes, not hours logged.
• A serious AI and tooling stack, and the time to learn it properly.
• A Director of Performance who has done the job. You will work directly under Jordan, who will push you, review your thinking, and give you room to make your own calls.
• Direct access to the founding team. No layers, no politics, no waiting three weeks for a decision.
• A clear path to leading a team as we grow. We are hiring people we expect to promote.
• Budget for courses, certifications, and conferences that make you better at this.
• A performance bonus tied to how your accounts actually perform, not to office attendance.