Performance Marketing Managr / Growth Marketing Managr
- Hiring from
- United Arab Emirates
- Work type
- Remote
- Posted
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๐ Location: Remote (United Arab Emirates โ UAE)
๐ Employment Type: Full-Time / Part-Time
๐ผ Experience Level: Entry-Level / Mid-Level / Experienced Professionals
We are looking for a data-driven, analytical, and results-oriented Performance Marketing Manager / Growth Marketing Manager to drive customer acquisition, optimize marketing campaigns, improve conversion rates, and accelerate business growth.
The ideal candidate combines analytical thinking with marketing creativity and has a strong understanding of paid advertising, growth strategies, funnel optimization, and performance measurement. This role offers an opportunity to develop and execute data-driven marketing initiatives in a dynamic, fully remote environment.
๐ฏ Key Responsibilities- Develop and execute performance marketing and growth strategies aligned with business objectives.
- Plan, launch, manage, and optimize paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and other relevant platforms.
- Monitor campaign performance, budgets, return on ad spend (ROAS), customer acquisition cost (CAC), and conversion rates.
- Identify opportunities to increase qualified leads, customer acquisition, engagement, and revenue growth.
- Analyze customer journeys, marketing funnels, and conversion data to identify areas for improvement.
- Conduct A/B testing on advertisements, landing pages, audience segments, messaging, and campaign creatives.
- Develop and implement growth experiments to improve acquisition, activation, retention, and customer lifetime value (LTV).
- Conduct audience research, competitor analysis, and market trend assessments.
- Collaborate with content, creative, product, sales, and marketing teams to improve campaign effectiveness.
- Track and analyze key performance indicators (KPIs) using analytics and reporting tools.
- Prepare regular performance reports, dashboards, and actionable recommendations for management.
- Manage advertising budgets and allocate resources across channels based on performance.
- Optimize landing pages, lead-generation forms, and conversion paths.
- Support search engine marketing (SEM), search engine optimization (SEO), retargeting, and remarketing initiatives.
- Implement and monitor tracking systems, conversion events, and marketing attribution where applicable.
- Identify scalable growth opportunities across digital channels and customer segments.
- Support customer retention, re-engagement, referral, and lifecycle marketing initiatives.
- Stay informed about digital advertising trends, platform updates, and marketing best practices.
- Ensure marketing activities align with applicable advertising standards, data protection requirements, and company policies in the UAE.
- Support special marketing projects and other duties as assigned.
- 0โ5+ years of experience in performance marketing, growth marketing, digital advertising, or a related field.
- A bachelorโs degree in Marketing, Business Administration, Analytics, or a related discipline is preferred but not required.
- Strong understanding of paid media, customer acquisition, conversion optimization, and growth marketing principles.
- Hands-on familiarity with Google Ads, Meta Ads Manager, or other digital advertising platforms.
- Experience with marketing analytics tools such as Google Analytics 4 (GA4), Google Tag Manager, and Looker Studio is an advantage.
- Strong analytical, numerical, and problem-solving skills.
- Ability to interpret campaign data and translate insights into actionable strategies.
- Understanding of key performance metrics, including CAC, ROAS, conversion rate, LTV, and cost per lead (CPL).
- Familiarity with A/B testing, attribution models, funnel analysis, and marketing experimentation.
- Strong budget management and campaign optimization skills.
- Excellent written and verbal communication skills in English.
- Knowledge of the UAE market and regional consumer behavior is an advantage.
- Arabic language proficiency is a plus but not mandatory.
- Ability to manage multiple campaigns and priorities in a fast-paced environment.
- Strong organizational skills, attention to detail, and time management.
- Ability to work independently and collaborate effectively with distributed teams.
- Creative thinking combined with a data-driven mindset.
- Professional, proactive, and results-oriented attitude.
- Willingness to learn new marketing tools, platforms, and growth strategies.
- Must be based in the UAE or eligible to work remotely from the UAE.
- Must have valid UAE work authorization where required by the employment arrangement.
- Reliable internet connection and a suitable home office setup.
- Fully remote work arrangement within the United Arab Emirates.
- Flexible and supportive working environment.
- Comprehensive onboarding and role-specific training.
- Opportunities to develop expertise in performance marketing, growth strategy, and digital analytics.
- Hands-on experience managing campaigns and optimizing marketing performance.
- Exposure to modern advertising platforms, analytics tools, and marketing technologies.
- Opportunities to work on growth experiments, customer acquisition initiatives, and cross-functional projects.
- Career development opportunities toward Senior Performance Marketing Manager, Growth Lead, Head of Growth, or Director of Marketing.
- Collaborative and inclusive remote workplace culture.
- Continuous learning and professional development opportunities.
- Competitive compensation and benefits package, subject to the employment arrangement and applicable UAE requirements.
