Performance Marketing Training (Part-Time, Hybrid)
- Hiring from
- India
- Work type
- Hybrid
- Posted
- Sep 28, 2026
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Job Description
This is a remote position.
Performance Marketing Trainer (Part-time, Hybrid)
What this role is about: Delivering training on paid acquisition through Google and Meta ads, mentoring students, consulting on real brand problems, and staying ahead of how modern performance marketing is evolving across Google, Meta, and emerging platforms.
Who we’re looking for: Strong hands-on experience in running paid campaigns on Google Ads and Meta Ads is non-negotiable, along with curiosity, analytical thinking, and the ability to simplify complex ideas for new audiences.
Why you should apply: You’ll help shape how performance marketing is taught in India, while staying closely connected to real budgets, platforms, and campaign realities.
About us: Kraftshala is India’s largest higher-education institution in terms of marketing placements, with a 94% placement rate, and we are gunning to become the world’s largest career launchpad across domains.
We’re backed by eminent investors including ex-unicorn startup founders and CXOs from RedBus, NoBroker, Nestlé, and Performics.
What you’ll spend your time on
- Coaching through real-world experience: Use your own hands-on experience of running performance marketing campaigns to help students connect concepts with how things actually work in the industry. Share practical examples, campaign learnings, common mistakes and decision-making frameworks that can help them become better performance marketers.
- Helping students improve their performance: Identify gaps in students' understanding or application of performance marketing concepts and coach them on how to improve. This could include helping them think through campaign strategy, diagnose performance issues, interpret data, or make better optimisation decisions.
- Conducting mock interviews: Conduct mock interviews to assess students' understanding of performance marketing concepts, their ability to reason through campaign scenarios, and their readiness for performance marketing roles. Use these conversations not just to assess them, but also to identify gaps and help them learn.
- Keeping feedback grounded in industry practice: Bring current platform knowledge and real campaign experience into your interactions with students, helping them understand how performance marketing is actually practised across Google, Meta and other relevant platforms.
Must-Have Skills
- 4-8 years of hands-on experience planning, executing, and optimizing paid campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (We are not too fussed about the number of years. Experience is simply a proxy for capability, which is what we really care for).
- Strong understanding of campaign structure, creative testing, bidding strategies, and conversion tracking
- Ability to simplify complex ideas and communicate clearly to new audiences
- A willingness to add value to every student you work with
Location:
Remote / Gurugram
Our long-term ambition is captured in this blog.
Know more about Kraftshala’s philosophy, culture and investors here.