Product Marketing Lead

Product Marketing Lead We are looking for an experienced Product Marketing Lead (B2B) to lead product marketing across our distributor, wholesaler, retailer and installer networks. Putting the ‘i’ into British Innovation. Putting the ‘i’ into Inventing the Future. Putting the ‘i’ into Inspiring Change. myenergi is a growing global clean‑tech manufacturer dedicated to removing the barriers to a greener future. Known for our award‑winning zappi EV charger and our intelligent home energy management ecosystem, we empower customers to control, store, and optimise their self‑generated energy. With an expanding international presence and ambitious plans for continued global growth, we’re shaping the future of smart, flexible homes, leading innovation in solar, EV, and battery technology to create a cleaner, more sustainable future for all. ⚡️Role Summary: We are looking for an experienced Product Marketing Lead (B2B) to lead product marketing across our distributor, wholesaler, retailer and installer networks. This role sits at the intersection of sales, marketing, product and engineering, ensuring that our renewable energy products are effectively positioned, communicated and adopted in the market. The successful candidate will bring at least 5 years of experience working with B2B partners in the renewable energy sector, with a strong track record of developing go-to-market strategies, delivering compelling campaigns, and gathering customer insights to drive product and commercial success. This role will also act as the clear owner of customer and installer experience & insights, ensuring that feedback loops, research, and journey optimisation inform both product and marketing strategy. ⚡️Key Responsibilities: Lead go-to-market planning and execution for new products and updates. Tailor product positioning and messaging for distributors, wholesalers, retailers, and installers. Gather and analyse partner and customer insights to inform marketing and product development. Own customer and installer experience & insights, including research, NPS tracking, feedback loops, and journey optimisation. Monitor competitor activity, market trends and regulatory changes. Develop sales and marketing collateral such as datasheets, presentations and case studies. Create training and education tools for installers and sales teams. Deliver integrated B2B campaigns to drive adoption and partner engagement. Work closely with sales, product, engineering and marketing to align strategy and execution. Provide regular market feedback to guide product improvements and roadmap planning. Ensure messaging and content are consistent with brand strategy and support subsidiaries with localisation. ⚡️Required Qualifications and Experience: Minimum 5 years’ experience in product marketing, channel marketing, or B2B marketing in the renewable energy, cleantech, or related technology sector. Proven experience working with distributors, wholesalers, retailers, or installers (ideally across electrical, energy, or EV-related industries). Strong understanding of customer and channel dynamics in B2B2C models. Demonstrated ability to develop and deliver go-to-market strategies and product campaigns. Skilled at analysing customer insights and market data to shape strategy. Excellent communication and stakeholder management skills, with the ability to work across commercial and technical teams. Strong project management, organisational, and prioritisation skills. Familiarity with CRM and marketing automation tools (e.g. HubSpot) is a plus. Passion for renewable energy, sustainability, and the transition to a low-carbon future. Our Values: At myenergi, our values guide how we work every day ⚡Bold – Push for better Challenge the norm and set new standards Try new ideas and learn fast Focus on progress, not perfection Speak up, even when it's hard 🌟Empowered – Own the outcome Take responsibility for your work and results Make informed decisions Welcome challenge and give it respectfully Put customers first 🤝United – Work as one Collaborate and share openly Communicate clearly and honestly Support each other Think beyond your own team 🌱Purposeful – Do work that matters Consider the impact of your decisions Help customers save money and cut carbon Build technology that is made to last Deliver value through continuous improvement What myenergi Offers You⚡️ 🚗 Free on‑site EV charging 🩺 Private Medical Insurance 🚴 Cycle to Work Scheme 🌴 25 days’ holiday (increasing with service) + Bank Holidays 💚 Mental Health First Aiders across the business 📈 Career development and ongoing support 🤝 Employee empowerment and autonomy 🅿️ Free on‑site parking 🌟 A positive, purpose‑driven working environment 🚘 EV salary sacrifice scheme 🎉 Birthday leave – because everyone deserves a day off for their birthday 🕊️ Life Assurance - death in service 🏆 Long service awards 👶 Enhanced maternity and paternity pay 💌 Life Celebrations – vouchers for birth and marriage 📞 Employee Assistance Programme – a free, 24/7 UK‑based counselling helpline myenergi is committed to being an equal opportunity, diverse and inclusive employer. We want a supportive and inclusive environment where our colleagues can reach their full potential without prejudice and discrimination. We are committed to a culture where respect and understanding is fostered, and the diversity of people’s backgrounds and circumstances will be positively valued. Department Marketing Location Stallingborough HQ Remote status Hybrid Stallingborough HQ About myenergi myenergi are at the forefront of British renewable eco-smart technology innovation and manufacture. Our brand new innovations complex is at the heart of the of the Humber Freeport, the epicentre of green technology in the UK. Our world renowned Zappi product was the world's first solar and wind compatible electric car charger in the world, well and truly putting British manufacturing back on the global stage! Applicant tracking system by Teamtailor