- Hiring from
- United States
- Work type
- Remote
- Posted
- Oct 3, 2026
If you are a current Ruger employee, please click here to apply internally.
Job Description:
No third party or agency applications will be accepted for this position.
Sturm, Ruger & Co., Inc.
Position: Regional Sales Manager
Location: This is a remote role with significant travel required across the assigned territory of Tennessee, South Carolina, North Carolina, Virginia, Maryland, and Delaware. The preferred candidate will reside centrally to the territory in North Carolina or Southern Virginia.
Position Summary:
This is a fulltime position reporting to the Director of Regional Sales, the Regional Sales Manager is responsible for managing the overall sales matrix of the assigned regional territory (TN, SC, NC, VA, MD, and DE). The ideal candidate has a positive attitude and a strong ability to work with others to further the Company’s core values of Integrity, Respect, Innovation and Teamwork.
Responsibilities and Initiatives:
- Extensive travel, minimum one hundred nights per year, throughout assigned territory calling on current and prospective customers to manage inventory levels and solicit orders.
- Promotional planning with retailers and distributors to sell Ruger goods through to end users. This will include, but not limited to scheduling, advertising, planning, securing inventory, and working the counter at weekend events in independent retail stores.
- Manage inventory levels by working closely with our independent distributors within assigned territory.
- Display and demonstrate products and programs using samples, catalogs, and/or electronic media.
- Train distributor and retail sales staff about the unique features of Ruger products.
- Regular attendance at trade shows and other company sponsored events including evenings and weekends.
- Preparation of a variety of sales related reports and company expense reports.
- Work with planning teams on weekly production schedule / forecasting to prioritize Sales need.
- Research and help resolve customer order / billing issues
- Manage pricing, including annual repricing process
- Travel to various Ruger locations as agreed and required
- Attend trade shows and other company sponsored events as agreed and required
- Other duties and projects as assigned
Candidate Profile & Qualifications:
- Strong knowledge in communications, collaboration and data technology with specific experience selling Ruger’s product line highly preferred.
- Knowledge of selling professional services and managed services is preferred.
- Experience with direct selling experience is required.
- Ability to call on and work directly with buyers and executives in mid to large size businesses.
- Strong presentation, verbal and communication skills are essential.
- Demonstrated sales ability and technical aptitude is required.
- Knowledge and track record of territory development including new business accounts.
- Proficiency with Microsoft Word, Excel, Outlook is required.
- Previous experience working in the firearms industry is required.
Education and/or Experience:
- Bachelor's Degree, with a concentration in Business or Marketing is preferred.
Additional Requirements:
Must be able to successfully pass a drug and background screening.
Must be eligible and willing to handle firearms.
Salary: D.O.E-Please include your salary requirements with your resume.
Additional benefits to becoming a member of our team:
- Competitive compensation package including competitive salary, profit sharing and bonus (bonus and profit sharing based on company performance)*
- Health benefits including medical, dental, and vision
- Life and Retirement benefits including 401k match, discretionary supplemental 401k contribution, basic and supplemental life options, as well as short- and long-term disability plans
- Paid Time Off (PTO)
Applications will be reviewed as received. If we have further interest, we will reach out to you directly.
Thank you, for your interest in Ruger Firearms.
*Quarterly profit sharing for associates is based on the Company’s profits earned for the quarter. Visit our website at Ruger.com/investor relations to view earnings statements.
About the Company:
Sturm, Ruger & Company, Inc. (more widely known simply as “Ruger”) is the nation’s leading manufacturer of firearms. Founded in 1949 by William B. Ruger and Alexander Sturm in Southport, Connecticut, Ruger now employs approximately 1,900 people and is publicly traded on the NYSE under the ticker symbol RGR. Ruger has manufacturing operations in Newport, New Hampshire, Prescott, Arizona, Hebron, Kentucky, and Mayodan, North Carolina. The Company motto, “Arms Makers for Responsible Citizens,” exemplifies our corporate culture and philosophy.
WELCOME, THANK YOU FOR YOUR INTEREST!!
We are looking for dedicated individuals with all levels of experience who would like to join our team. The applicants we seek must have a positive attitude, a willingness to learn, and an ability to work with others to promote the Company’s core values of Integrity, Respect, Innovation and Teamwork. If you believe you could make a positive impact within our team, and would like to begin or transition your career, we would encourage you to apply!
RUGER TEAM MEMBERS:
Possess a positive attitude.
Support each other by maintaining good attendance.
Have the capability of harmoniously working with other teammates.
Exhibit quality work.
Advocate a safe work environment.
Strengthen the Company’s core values of Integrity, Respect, Innovation and Teamwork.
READY TO APPLY?
You must be a minimum of 18 years old.
You must be able to pass a background and drug screen.
You know what days and/or hours you are available to work.
You have a desire to be a part of an American Tradition.