Retail Sales Representative

Company Description Leadway is one of Nigeria’s foremost Non-Banking Financial Services providers, recognized for customer-centricity, operational excellence, and strong business performance. As a diversified holding company, Leadway operates across insurance (life and non-life), pension fund administration, health management, asset management, and wills and trusts services. Its associate companies include Leadway Assurance, Leadway Pensure, Leadway Health, Leadway Capital and Trusts, Leadway Asset Management, Leadway Properties and Investments, Ankara (HMO Côte d'Ivoire), and Leadwayassurance (Côte d'Ivoire). Leadway serves both individual and corporate clients across key sectors such as construction, manufacturing, oil and gas, shipping, aviation, and government agencies. Prospective team members join an organization with broad industry reach and opportunities to grow within a dynamic financial services environment.

Role Description

The Retail Sales Representative role is a full-time, hybrid position based in Lagos, with a mix of on-site and work-from-home responsibilities. The role focuses on promoting Leadway’s products and services to retail customers, engaging on cold calling and referred clients, and providing clear information to support purchasing decisions. Day-to-day activities include identifying prospect needs, explaining product features and benefits, handling inquiries, and processing sales transactions in line with company policies. The Retail Sales Representative will maintain accurate records of client interactions, follow up on leads, and collaborate with team members to meet and exceed sales targets. The role also involves delivering professional customer service, supporting promotional campaigns, and ensuring all interactions align with Leadway’s brand and regulatory standards.


Qualifications

• Candidates should possess strong Retail Sales and Sales skills, with a track record of meeting targets in a customer-facing environment.
• Candidates should possess solid Product Knowledge skills to clearly explain financial services offerings and match them to customer needs.
• Candidates should possess excellent Communication and Customer Service skills to engage diverse clients and build long-term relationships.
• Candidates should possess basic proficiency in using digital tools (CRM systems, MS Office) and maintaining accurate sales and customer records.
• Candidates should possess good interpersonal skills, a high level of integrity, and the ability to work effectively in a hybrid setting in Lagos.
• A relevant diploma or degree in Business, Marketing, Finance, or a related field, and prior experience in retail or financial services, are advantageous.