Sales Development Representative

Bloom Finance Company LTD is reimagining retirement for Canadians aged 55+, empowering homeowners to access the wealth they’ve built and turn it into financial flexibility, security, and choice—without giving up ownership or peace of mind. As a Canadian fintech, Bloom Finance Company enables clients to unlock up to 55% of their home’s value as tax-free cash through its reverse mortgage solution, combining transparency, education, and a customer-first approach to retirement financing.

Highlights

• Headquarters: Toronto, Ontario
• Providing reverse mortgage solution enabling access to up to 55% of home value (tax-free)
• Banks are generalists — Bloom is the specialist for home-equity release, purpose-built for seniors - marketed towards Canadian homeowners aged 55+
• Rising rates + fixed retirement income are making reverse mortgages a necessity, not a nice-to-have
• In a volatile mortgage market, Bloom offers real demand, structure, and long-term upside
• $400M in home equity extended to Canadian homeowners
• Funding: Successfully raised a $7M Series A led by SixThirty Ventures LLC.
• Award-winning leadership coming from high-growth companies including TouchBistro, BoxHub

About the Role

Bloom is hiring a Sales Development Representative (SDR) to drive top-of-funnel pipeline generation and support Account Executives by identifying and qualifying high-quality opportunities.

This role is ideal for an energetic, self-starting sales professional who thrives in a fast-paced environment and enjoys both inbound and outbound engagement. You will play a critical role in building relationships with prospective clients and contributing to Bloom’s growth.

• Drive top-of-funnel lead generation for Account Executives
• Respond to inbound inquiries and proactively engage outbound prospects
• Identify key decision-makers and influencers within target accounts
• Build rapport and establish long-term relationships with prospective clients
• Qualify opportunities and book meetings for the sales team
• Maintain and update all sales activities, opportunities, and account information in CRM
• Consistently achieve monthly quota of qualified opportunities

About You

You are an early-career sales professional who thrives in a fast-paced environment and is motivated by building relationships, generating opportunities, and contributing to a high-growth team.

• 1–2 years of relevant work experience in a sales or customer-facing role
• Bachelor’s degree in Business or a related field
• Strong written and verbal communication skills
• Highly organized with the ability to multitask and prioritize effectively
• Bonus: You have a Level 1 Mortgage Agent License in Ontario or underwriting experience

The Extras that Matter

• Comfortable working in a fast-paced, early-stage company with less structure than a traditional financial institution
• Flexible and responsive, with occasional availability outside standard 9–5 hours (evenings/weekends as needed)
• Hybrid work model: 2 days per week in-office (Tuesday & Thursday)
• Office located in Liberty Village, Toronto

Compensation:

• Base Salary: $50,000
• On-Target Earnings (OTE): $76,400