Sales Development Representative (DACH & Growth Markets)

Location: Netherlands (Amsterdam) / Hybrid

Focus Markets: DACH and selected European growth markets

Contract type: Full time

Reporting To: Senior Sales Manager

TransFollow is a fast-growing SaaS company and European leader in the digitalization of transport documents, including eCMR and related supply chain collaboration solutions.

Having established a strong position across Europe, we are entering the next phase of growth and are looking for a commercially driven Business Development Representative to help expand our presence across DACH and selected European growth markets.

This is an opportunity to join a scaling SaaS organization, work directly with experienced sales professionals, and contribute to the development of new markets, industries and strategic customer relationships.

The primary objective of this role is to build a predictable and sustainable pipeline of qualified sales opportunities across DACH and selected European growth markets.

Working closely with Sales and Marketing, you will combine market intelligence, strategic account research, campaign execution, prospect engagement and opportunity qualification to support TransFollow's growth ambitions.

This role is not focused on administrative support. Its purpose is to increase commercial capacity, create qualified pipeline and help develop a structured and scalable approach to new business generation.

Pipeline Generation & Business Development

• Generate and maintain a healthy pipeline of qualified opportunities.
• Conduct outbound prospecting via LinkedIn, email, telephone and industry events.
• Identify, engage and qualify relevant stakeholders within target accounts.
• Generate qualified meetings and sales opportunities.
• Follow up on inbound leads and marketing-generated opportunities.
• Contribute to building a repeatable and scalable pipeline generation process.
• Support the development and execution of account-based sales strategies.

Strategic Account Research & Market Intelligence

• Identify high-potential target accounts and emerging market opportunities.
• Research customer organizations, business models and decision-making structures.
• Build account profiles and stakeholder maps.
• Support the development of account-specific engagement strategies.
• Analyze industry trends and identify growth opportunities across both established and emerging market segments.
• Contribute ideas for new industry verticals, customer segments and ecosystem opportunities that could support TransFollow's future growth.
• Help transform market intelligence into actionable sales opportunities and account plans.

Campaign Execution & Marketing Collaboration

• Work closely with Marketing to execute targeted lead generation campaigns.
• Support LinkedIn outreach and digital demand generation initiatives.
• Follow up opportunities generated through events, exhibitions, partnerships and marketing activities.
• Help improve the effectiveness of demand generation programs.
• Convert marketing activities into qualified sales opportunities.
• Provide market feedback to continuously improve campaign targeting and messaging.

Lead Qualification & Discovery

• Conduct introductory customer conversations and discovery meetings.
• Understand customer business processes, challenges and objectives.
• Assess commercial potential and qualification criteria.
• Conduct introductory product demonstrations.
• Gather and document customer requirements and insights.
• Prepare qualified opportunities for further sales engagement.

Opportunity Development

• Support opportunity progression during the early sales stages.
• Prepare qualified opportunities for handover to senior sales management.
• Contribute to account planning and deal strategy discussions.
• Work closely with Sales on target account development and commercial execution.
  

Experience

• 3-5 years of experience in Business Development, Sales Development, Inside Sales or another commercial role.
• Experience within a SaaS environment is preferred.
• Experience in Supply Chain, Logistics, Transportation or related sectors is beneficial but not required.

Skills & Competencies

• Strong ownership mindset with a proactive, hands-on, results-driven approach.
• Self-starter who thrives in fast-paced evolving environments, takes initiative and remains effective when structure is still developing as the company grows.
• Curious, adaptable, and committed to continuous learning and improvement.
• Strong commercial mindset.
• Analytical and research-oriented.
• Ability to understand different industries and business models.
• Comfortable engaging with prospects and customers.
• Strong communication and presentation skills.
• Ability to translate market insights into actionable account and pipeline strategies.
• SaaS sales experience, transport and logistics knowledge is a benefit
• Tech savvy, CRM skills as well as MS Office and AI oriented

Required: Professional English.

Strongly Desired: German or another relevant European business language.

The ability to operate comfortably across different European markets and cultures is considered more important than fluency in a specific language.

Success will primarily be measured by:

• Qualified pipeline generated.
• Qualified opportunities created.
• Strategic target accounts engaged.
• Lead-to-opportunity conversion rates.
• Marketing campaign follow-up effectiveness.
• Market intelligence and account research contributions.
• Contribution to annual pipeline generation targets.
• Quality of target account development and prospect engagement activities.
  

• Opportunity to join a rapidly growing European SaaS scale-up.
• Direct exposure to enterprise sales and strategic account development.
• Close collaboration with experienced sales professionals.
• International working environment.
• Hybrid working flexibility.
• Competitive compensation package.
• Significant learning and professional development opportunities.
• The opportunity to make a visible impact on the company's growth trajectory.

Join us in accelerating the digital transformation of transport and logistics across Europe while helping shape the next phase of TransFollow's growth.

Please submit your CV and Letter of Motivation (English only) and any other documentation that adds value to your application. For more information you can contact us at career@transfollow.org.

We look forward to hearing from you!