Sales Development Representative (Outbound)

We're looking for a Sales Development Representative to own high-volume outbound email prospecting and follow-up for a fast-growing better-for-you snack brand with retail placement across 15 or more regional grocery chains. You will add leads to Google Sheets, monitor automated email sends, follow up on replies, re-activate inactive accounts, and keep Salesforce accurate and current. This is an email-first outbound role. The company runs outbound primarily through automated email sequences rather than cold calling. Your job is to build and manage the lead list, ensure the automation is running correctly, respond to replies quickly, and keep the pipeline clean and moving. If you are organized, detail-oriented, comfortable working within an automated outbound system, and can write sharp follow-up emails that move conversations forward, this role is a strong fit. Why You'll Want to Join You will be paid in USD (bi-monthly: every 15th and 30th) Paid Time Off in accordance with company policy Observance of Holidays per company guidelines 100% remote setup so you can work wherever you're most productive This role requires availability Monday through Friday, 9 AM to 6 PM US Eastern Time Work inside a growing CPG brand with real retail traction and an expanding national footprint Structured, process-driven outbound role with a clear playbook and defined metrics What You'll Work On Lead Management and Outbound Email Operations Research and add qualified leads to Google Sheets for outbound email sequences Monitor automated email sends to ensure accuracy and deliverability Follow up on replies promptly and move engaged prospects forward in the pipeline Write clear, concise follow-up emails that do not read as spam and keep conversations moving Maintain a structured outreach cadence across cold, warm, and stalled accounts Account Follow-Up and Reactivation Follow up consistently with inactive or stalled accounts to re-engage and move them forward Support reorders, account expansion, and reactivation outreach for existing customers Track open conversations and ensure no warm lead goes cold CRM and Pipeline Management Log all outreach activity and conversation updates accurately in Salesforce Maintain clean CRM data with clear next steps on every account at all times Hit daily activity targets and monthly pipeline creation goals consistently What You Bring Prior experience in outbound email sales, lead generation, or a similar email-driven SDR role Strong written English communication skills with the ability to write clear, personalized outreach and follow-ups that generate responses Comfortable working within an automated outbound email system including managing lead lists in Google Sheets and monitoring send performance Experience with Salesforce or a comparable CRM for logging activity and managing pipeline Highly organized with strong attention to detail and the ability to manage a high volume of leads and conversations simultaneously Fast typing and strong computer literacy across multiple tools Available Monday through Friday, 9 AM to 6 PM Eastern Time with reliable high-speed internet Self-disciplined, coachable, and comfortable being measured against daily and monthly metrics Nice to Have Experience in CPG, food and beverage, retail, or consumer brand sales Familiarity with grocery or regional retail distribution channels Experience using sales engagement or automation platforms such as Outreach, Salesloft, Apollo, or similar tools Background managing outbound email sequences and lead lists at scale How to Apply Please include: Your updated resume A short Loom video (1 to 2 minutes) introducing yourself, describing your outbound email or SDR experience, and giving an example of a follow-up email approach that worked for you and why Only candidates who submit a Loom video will be moved to the next step of the hiring process. If you want a clear playbook, measurable expectations, and a repeatable outbound email motion inside a brand with real retail momentum, this role gives you the structure and the direct impact to do your best work. Application Process Overview Application Process Overview Our comprehensive selection process ensures we find the right fit for both you and our clients: Initial Application - Submit your application and complete our prequalifying questions Video Introduction - Record an video introduction to showcase your communication skills and work experience Role-Specific Assessment - Complete a homework assignment tailored to the position (if applicable) Recruitment Interview - Initial screening with our talent team Executive Interview - Meet with senior leadership to discuss role alignment Client Interview - Final interview with the client team you'd be supporting Background & Reference Check - Professional reference verification Job Offer - Successful candidates receive a formal offer to join the team Each stage is designed to evaluate your fit for the role while giving you insights into our company culture and expectations. We'll keep you informed throughout the process and provide feedback at each step.