Sales Director

Remote. U.S. and Canada preferred. Read this before you apply.

Most closers spend their careers selling promises they can't back up, then watching those clients leave three months later.

This role is the opposite.

NEW ERA Digital Marketing works with one industry: residential painting companies. We help 30 painting companies across the U.S. and Canada grow with paid ads, and our clients are closing in on $10 million in work sold from our campaigns.

We've had owners go from $350K to $1.2M a year, $1.1M to $2.4M, and we've had brand-new painting companies close $140K in their first 3 months. That's why the offer is easy to stand behind: $100,000 in booked work in 90 days, written into the contract, or every dollar of our fee comes back.

A note from Daniel, our founder

I'm not looking for a rep. I'm looking for a right hand.

Since I started NEW ERA in 2023, I've run sales myself. The offer works, the clients win, and the demand is there. What I need now is someone who can take the sales seat and make it better than I ever could alone.

We already have scripts, frameworks, training and proof. Bring your experience to them. Push back when something can be better. Help me build a sales team we're proud of, and lead it as it grows.

The mission

We're building the dominant growth partner in the painting industry. Not an agency that "just runs ads," but a team that works in the trenches with painting company owners: their brand, their positioning, their creative, their numbers.

We're growing fast, and we're building the team that takes us there. We want people who believe in what we're doing, who enjoy going above and beyond, and who want a real say in how this company grows.

If you want to be one more rep on a 50-person sales floor, this isn't it. If you want to help build something and lead it, keep reading.

What's in it for you

This isn't just about what we get from you. Here's what you get from us.

• Sell something you believe in. A guaranteed offer, client results on video, and one painting company per market. Every close is exclusive.

• Uncapped commission. 12% commission on every new client you close, with no cap.

• A seat at the leadership table. As we grow, you hire, train and lead the sales team you help build.

• The founder in your corner. You work directly with Daniel. Your ideas go into the playbook, not a suggestion box.

• Skills that compound. Discovery, high-ticket closing, building a sales process and leading a team. Not just reading a script.

• A team worth being part of. Remote, long-term and growing.
  We're planning our first full-team retreat in El Salvador. A performance-driven, family culture.

How we sell

This is not a "here's a phone, good luck" sales job. You plug into a system that's already working:

• Inbound first. Calls come from our own paid ads and funnel. You also work older leads and create new pipeline.

• Prep that matters. We look into every painting company before the call, so you walk in knowing their business.

• Scripts and frameworks. A sales playbook and training library are ready on day one. You make them better.

• Honest qualifying. We only want painting companies we can actually help. We don't oversell, and we don't close bad fits.

• A clean handoff. Once you close, our Client Success Managers and media buyers take it from there. You stay close to how your clients do.

What you'll own

• Run discovery and sales calls with painting company owners

• Follow up fast and keep every deal moving

• Reconnect with older leads and build pipeline beyond the calendar

• Keep the CRM clean and up to date

• Review wins and losses every week, and share what you learn

• Improve scripts, qualifying, follow-up and reporting based on real calls

• Hand every new client to delivery with a clear, thoughtful handoff

• Set honest expectations so new clients never feel buyer's remorse

What good sales looks like here

A closed deal is not a win by itself. A client who leaves in 60 days is a loss. A slower close with the right painting company can be the best deal of the month.

We judge sales on the whole picture:

• Revenue: deals closed and cash collected

• The funnel: show rate, close rate, follow-up speed, pipeline you created

• Fit: clients who are a match for the offer and still with us past 90 days

Where this goes

First 30 days: learn the game. You learn the painting industry, our offer, our case studies and our playbook. You sit in on calls, run your first calls with review, and get feedback on every one.

First 60 days: run the calendar. You run the inbound calls, own follow-up and the CRM, and close with support. You bring your first improvements to the scripts and process.

First 90 days: own the seat. You close consistently, report your numbers every week, and Daniel trusts you with the sales seat.

Beyond 90 days: build the team. You help hire, train and lead the next reps, and build out the sales team as we scale.

You're a fit if

• You've closed high-ticket deals and can show your numbers

• You care what happens after the sale and set honest expectations

• You can run a framework, question it, and make it better

• You create pipeline instead of waiting for it

• You speak and write clear, fluent English and build trust with business owners

• You take feedback without ego and want to get better every month

• You want to grow into leading a team

This isn't for you if

• You need a base salary to stay motivated

• You only want warm leads handed to you

• You oversell to close and let delivery clean it up

• You don't like a CRM, reporting or feedback

Bonus points: selling agency or marketing services, home services or contractors, high-ticket B2B, GoHighLevel, building a sales process, or leading reps.

Tools you'll use: GoHighLevel, Zoom or Google Meet, Loom, ClickUp, and AI tools. You don't need to be an expert in all of them. You need to learn fast.

Compensation

Commission-only contractor role to start: 12% commission on every new client you close, with no cap. We walk through real numbers with you on the call. Full terms are in a written agreement you'll review before you start.

Our hiring process

1. Application review

2. Culture survey

3. Intro call with Daniel

4. Live role-play of a real discovery call

5. Final interview with the founder

6. Offer

We use a live role-play because we care how you sell. A polished resume isn't enough.

How to apply

Answer every question in the application. Start your answer to "Why does this role/company speak to you?" with the word CLOSE so we know you read this.

Generic applications won't make it past the first step.

Last thing

Don't tell us you can close. Show us. Show us what you've sold, how you run a call, and how you handle a "no."

If you want to help painting companies build bigger businesses, and build your own career while you do it, we want to hear from you.