Senior Content Marketing Specialist

Scribendi is seeking a Senior Content Marketing Specialist to take full ownership of our content strategy and execution. In this high-impact role, you will lead the creation and optimization of content across channels (blog, SEO landing pages, email) and ensure each piece aligns with our brand positioning, audience needs, and growth goals.

This is not a content-support role. We're looking for someone who thrives on taking initiative, loves connecting content with business impact, and can confidently work across functions to bring campaigns to life.

If you're passionate about using content to drive strategy, love turning ideas into measurable outcomes, and thrive in a role where you own the process end-to-end, we'd love to hear from you!

This role is being offered as fully remote or hybrid, with our head office based in Chatham, ON.

Who you are

• Bachelor's degree in marketing, communications, or a related field

• 8+ years of hands-on experience leading content strategy and production across SEO, blog, email, and social channels

• Proven ability to own and lead multichannel content strategies independently

• Ability to translate complex ideas into clear, compelling content that resonates with diverse customer segments

• Experience setting content calendars, building campaigns tied to business objectives, and adjusting based on performance

• Strong understanding of content creation best practices and SEO strategies

• Demonstrated experience analyzing and reporting on content performance to drive strategic decision-making

• Excellent written and verbal communication skills

• Strong time-management skills and ability to manage deadlines

• Strong collaboration skills to work across marketing, product, and leadership stakeholders

• Creative and innovative

• Experience with HubSpot, Google Analytics, and Sprout Social

• Located in and authorized to work in Canada

What you will do

• Lead the development of a quarterly content calendar and content roadmap aligned with business priorities

• Own the performance of content marketing (define KPIs, build dashboards, and communicate performance insights to leadership)

• Identify opportunities for content-driven lead generation and conversion optimization

• Consistently brainstorm and create high-quality, engaging content for blog, email, and social media campaigns

• Focus content initiatives on SEO, effectively including EEAT, backlinking, and internal linking strategies

• Evaluate the effectiveness of content marketing initiatives and provide actionable insights for ongoing optimization and strategic adjustments

• Autonomously manage freelancers, vendors, or contractors as needed to scale content production

• Stay up to date with industry trends, emerging technologies, and best practices in content marketing and SEO to ensure strategies remain innovative and effective

About the Company

Founded in 1997, Scribendi is a pioneering internet-based language company that offers document revision services to clients in all sectors, including business, academia, and publishing. For 25 years, we have cultivated our reputation as a leader in the editing and proofreading industry. In 2018, Scribendi launched Scribendi.ai, our AI and machine-learning arm, which creates tools to improve our customer experience and enhance the skills of human editors. In 2023, Scribendi was acquired by the Japanese corporation M3, Inc. via its subsidiary Edanz.

Edanz was established in Japan in 1995 and has helped thousands of researchers all over the world successfully publish in international journals. With their team of expert editors and research consultants, they are a globally leading company providing English editing services for research papers. Edanz caters to clients in over 120 countries, mainly academics as well as pharmaceutical companies and hospitals, and they are highly regarded in the research community.

How to apply

Please apply with a resume and cover letter detailing your experience in relation to the above-stated job requirements as well as your resume and salary expectations.

Scribendi is committed to equal-opportunity employment. If you require accommodation during the recruitment and selection process, please let us know.