Senior Creative Strategist - 26072202

Senior Creative Strategist - 26072202 We're looking for a Creative Strategist who lives and breathes direct-response advertising. Someone who can spot winning creative angles before competitors do, turn customer insights into high-converting scripts, and collaborate with editors and designers to produce ads that scale. This is not a role for someone who simply writes copy. You'll own the strategy behind the creative, using research, data, and AI to consistently produce winning concepts. Our client is a DTC brand house that builds, owns, and scales consumer brands across 12+ e-commerce stores worldwide in the supplements, apparel, and lifestyle industries. We're a lean, high-performing team that moves quickly, tests aggressively, and values ownership over bureaucracy. The Kind of Creative You'll Build You'll create concepts similar to (and ideally better than): AI UGC Talking Head Ads AI Product Integration Videos 3D Animated Ads Long-form Direct Response Video Scripts Advertorials & Landing Pages Static Meta Ads What You'll Do As our Creative Strategist, you'll own the creative process from research to execution. Research & Strategy Conduct deep customer avatar research Analyze competitors and Meta Ad Library every week Discover fresh marketing angles and winning positioning Identify new hooks, mechanisms, and messaging opportunities Creative Development Write high-converting scripts for: Short-form ads Long-form VSLs AI UGC videos Static ads Write landing pages, advertorials, and listicles Create detailed creative briefs that clearly communicate the vision Creative Production Direct video editors, graphic designers, and copywriters Ensure every asset aligns with the strategy Collaborate closely throughout production Performance Optimization Analyze creative performance data Identify why ads win or lose Turn insights into better creative iterations Continuously test new concepts and messaging AI Workflow Use AI tools to accelerate: Research Ideation Script writing Concept generation Apply human judgment to refine outputs into compelling, high-performing ads We're Looking For Someone Who... Is obsessed with direct-response marketing Makes creative decisions based on data—not opinions Has successfully scaled winning ads and can explain exactly why they worked Thinks strategically before writing Writes clear, actionable briefs that eliminate confusion Works independently and takes ownership Loves testing, learning, and improving Requirements 3+ years of experience in Creative Strategy , Performance Marketing , or Direct Response Copywriting for DTC brands Proven experience creating winning Meta ad concepts Experience working directly with video editors and creative teams Strong understanding of ad metrics and creative performance analysis Excellent written and spoken English AI-native mindset with daily use of AI tools for research and creative workflows Available to work with at least 6 hours overlap between 9:00 AM–6:00 PM (GMT+3) Nice to Have Experience in supplements, health, beauty, apparel, or consumer products Experience creating AI-generated UGC ads Familiarity with Meta Ads Manager and Ad Library Knowledge of direct-response frameworks (AIDA, PAS, Hormozi-style offers, etc.) Experience using AI creative tools such as ChatGPT, Claude, Gemini, Midjourney, Runway, or similar Benefits After successfully completing your 2-month probation , you'll receive: 🌴 18 days of paid vacation annually 🤒 5 paid sick days 🩺 Health insurance after 6 months ✈️ International company retreat after 6 months 🎄 Christmas bonus after 3 months 📈 Salary reviews and promotion opportunities every 6–12 months Locations Multiple locations Remote status Fully Remote Monthly salary $3,000 - $4,500 Employment type Full-time