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Senior Director of Sales

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Posted May 27, 2026, 10:16 PM UTC
🌍North America🏠Remote📁Sales
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Position Description: The Senior Director of System Sales is responsible for the day-to-day management and direction of a team of System Sales Reps. This key role will help develop and deploy sales strategies to attract, win and retain new key accounts through coaching and management of the individual sales reps and executive interaction with customers to grow our business. Duties/ Responsibilities: Develop and execute a comprehensive sales strategy across North America, aligned with the company’s goals and objectives Lead, motivate, and manage a high-performing sales team, setting clear sales targets and KPIs. Ensure continuous team development through training and mentorship, promoting a culture of excellence and accountability. Drive sustainable financial growth by boosting sales and establishing strong relationships with new and existing customers. Identify and develop new market opportunities across North America. Support Sales reps in preparing negotiations, leveraging prices, conditions and technical solutions to acquire the business. Manage Sales reps in maintaining accurate forecasts, pipelines and consistent CRM updates while providing regular updates to Executive. Collaborate with upper management in defining annual sales budget and update forecasts quarterly for the department Develop value proposition documents to outline how to properly position and sell Trew’s products and solutions. Collaborate with various Trew internal stakeholders to develop these tools. Oversee the sales team, determining wages, commissions; manage hiring and terminations in cooperation with HR. Regularly review sales performance against targets, providing detailed reports to senior management, and adjusting strategies as necessary to ensure goals are met or exceeded Required Skills/ Abilities: Experience with Microsoft Office (Word, Excel, PowerPoint, Outlook) Proven track record of success in B2B sales, with at least 5-10 years of sales management experience, preferably in the automation industry Previous Sales Management responsibility in a high technology sales environment, with performance management. Demonstrated leadership experience, with the ability to inspire and motivate a sales team to achieve goals Proficiency in CRM software and Microsoft Office suite Deep understanding of the North American market dynamics for manufacturing and automation Deep understanding of customer base Proficient in CRM software (HubSpot preferred) and Sales management tools. Excellent interpersonal skills; strong verbal and written communications skills a must, ability in negotiations. Transparent style-and a willingness to appropriately explain difficult issues; ability to think quickly. Ability to prioritize workload and manage multiple projects and tasks. Sound business acumen and strategic thinking skills, with the ability to develop and execute effective sales strategies § Previous experience accurately forecasting and reporting on territory /account activity. Ability to work independently and also in a structured, disciplined sales environment. Ability to travel across North America. Education & Experience: Minimum 5 years’ experience managing an Automated Systems/ MHE Sales force Preferred additional Direct Systems Sales experience Trew EEO Statement Trew and its companies are an equal opportunity employer. Applicants will be considered for employment without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or veteran status. Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

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