Senior Manager / Associate Director, Business Management

Manulife's ambition is to become Hong Kong and Macau's number one customer choice. Distribution is central to that ambition, and clear, consistent communication is critical to bring distribution teams and channels along. The Senior Manager / Associate Director, Business Management supports Distribution's strategy and business management agenda, with a particular focus on communicating priorities, initiatives and change to internal teams and distribution channels.

The role reports to the Senior Director, Business Management, Distribution and works closely with Distribution leadership and other functions. It plays a leading role in developing Distribution's communication plans and content, and supports strategic initiatives across planning, execution and progress tracking. The role needs strong writing and storytelling skills, structured thinking and the ability to work effectively with stakeholders at all levels.

Position Responsibilities:

Distribution Communication

• Develop and execute the distribution internal communication plan on strategic priorities, changes and progress

• Drive communication of new initiatives, programmes and changes to distribution channels, working with channel leaders to enable buy-in and adoption

• Translate complex strategy, product, compensation and policy changes into simple, frontline-ready key messages

• Create clear and engaging content across formats, including leadership messages, briefing packs, FAQs, newsletters and town hall materials

• Draft executive-level presentations, business updates and management reports for senior leadership

• Coordinate communication timelines with initiative owners and other functions so messages are consistent, timely and well sequenced

• Gather feedback from distribution teams and channels, and track communication reach and effectiveness to refine the approach

Distribution Strategy Support

• Support the development of strategies and initiatives to enable the distribution growth ambition

• Conduct research and analysis on regulatory developments, market trends and competitor moves to inform strategy discussions

• Work with product & proposition, marketing, health and other functions on strategy formulation and execution

Initiative Execution and Portfolio Tracking

• Support governance of the distribution strategic initiative portfolio, tracking progress, milestones and risks with initiative owners

• Help turn strategic direction into structured workplans, timelines and deliverables

• Support preparation of business cases and materials for investment prioritisation and funding decisions

• Work with finance to track key strategic and financial results, including spend and forecasts

Stakeholder Engagement

• Build effective working relationships with distribution channels, product & proposition, customer & marketing, finance and other functions

• Support distribution leadership with structured insights, fact-based analysis and clear storytelling

• Support cross-functional collaboration and meeting facilitation to keep initiatives on track

Required Qualifications:

Skills and Competencies:

• Excellent written and verbal communication, with the ability to craft clear, compelling messages for different audiences, from senior leadership to frontline sales teams

• Strong storytelling and presentation skills, including executive presentations and change communication

• Structured problem-solving and analytical skills, with the ability to turn complex information into clear insights

• Good business sense and understanding of the commercial drivers of insurance distribution

• Experience supporting strategy execution, portfolio or PMO governance, or transformation programmes

• Strong stakeholder management skills, with the ability to work across functions and with senior leaders

• Able to manage multiple priorities with strong attention to detail in a fast-changing environment

Qualifications:

• Bachelor's degree in Business, Communications, Finance or a related discipline

• 7–10 years of relevant experience in internal or corporate communication, strategy, management consulting, business management, or distribution strategy

• Prior experience in insurance, financial services or wealth management preferred

• Fluency in English and Cantonese required, with strong business writing in both English and Chinese; Mandarin an advantage

When you join our team:

• We’ll empower you to learn and grow the career you want.

• We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.

• As part of our global team, we’ll support you in shaping the future you want to see.

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact hr@manulife.com.

About Us

We're Manulife. And we’re on a mission to make decisions easier and lives better.

Better is what drives us. It’s what inspires us to find new ways to support customers and colleagues in living longer and healthier lives. It’s the reason we’re dedicated to investing in digital innovation and industry-leading AI, and accelerating a sustainable and economically inclusive future.

Joining us means you’ll be empowered to learn and grow your career. We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words. And as part of our global team, you’ll help shape the future you want to see – and discover that better can take you anywhere you want to go.

We’re proud of our accomplishments and recognition. Recent awards include:

• 2026 Gallup Exceptional Workplace Award Winner
• Manulife Named one of Forbes World’s Best Employers 2025
• Financial Times World’s Best Employers Asia-Pacific 2026
• We’ve been recognized as one of Canada’s Top 100 Employers 2026
• #1 Life Insurer for AI Maturity by Evident 2026

Our ambition is to be the number one choice for customers. Learn more at https://www.manulife.com/.