Senior Manager, Field & Partner Marketing

Location: Remote, United States
Department: Marketing
Reports to: Head of Community & Events
Experience: 5–7+ years in B2B marketing
Travel: Approximately 25–35%, including industry conferences, partner events, and field marketing programs

About Oryx

Oryx Dental Software is redefining what dental practice management software can be.

Founded by a dentist, Oryx is a clinically rooted, cloud-based, AI-powered dental practice management platform designed to help dental practices deliver exceptional patient care while running more efficient, profitable businesses.

We believe technology should make dentistry easier, not more complicated. From evidence-based clinical workflows to intelligent automation and AI, we're building a platform that empowers dental professionals to spend less time managing software and more time doing what they love.

We're growing quickly, challenging the status quo, and building a passionate community of dental professionals, partners, and advocates who believe there's a better way to practice dentistry.

And we're just getting started.

About the Role

We're looking for a dynamic, highly motivated Senior Manager, Field & Partner Marketing to help us take our go-to-market strategy to the next level.

This is a unique opportunity to own two of Oryx's most important growth channels: our field marketing programs and our expanding ecosystem of consulting and strategic partners.

You'll be responsible for bringing Oryx to life in local markets, creating meaningful experiences that connect us with dental professionals, and developing programs that turn our partners into informed, engaged, and successful advocates for Oryx.

You'll work closely with our Field Sales, Partnerships, Marketing, and Training teams to build and execute programs that drive brand awareness, generate qualified pipeline, accelerate opportunities, and ultimately contribute to revenue growth.

We're looking for someone who can think strategically and execute flawlessly. Someone who sees an opportunity and runs with it. Someone who understands that a successful event isn't measured by how many people showed up, but by the relationships created, opportunities generated, and revenue influenced.

This isn't a role for someone who simply manages an event calendar. We want someone who builds programs that move the business forward.

What You'll Own

Field Marketing & Local Market Activation

• Develop and execute Oryx's field marketing strategy in close partnership with our Field Sales leadership and regional sales representatives.

• Build and manage a calendar of local and regional events, educational programs, sponsorships, networking opportunities, and market activation initiatives.

• Partner with our consulting partner ecosystem to create co-hosted events, educational experiences, and local programs that expand Oryx's reach and credibility.

• Identify creative opportunities to bring Oryx into the markets where we're building our field sales presence.

• Own end-to-end event execution, including planning, budgets, logistics, vendors, sponsorships, promotional campaigns, attendee engagement, and post-event follow-up coordination.

• Collaborate with Sales and Revenue Operations to ensure events are strategically aligned with target accounts, pipeline priorities, and regional growth opportunities.

• Evaluate the performance of field marketing investments and continuously optimize programs based on pipeline generation, conversion, and revenue impact.

Partner Marketing & Ecosystem Development

• Partner closely with Oryx's Head of Partnerships to develop and execute a comprehensive marketing and enablement strategy for our consulting and strategic partner ecosystem.

• Build and manage a consistent partner engagement and education calendar, including virtual training sessions, product updates, webinars, and partner-exclusive programming.

• Create programs that keep our partners informed, engaged, and excited about Oryx's latest product innovations, AI capabilities, and competitive differentiation.

• Collaborate with our Training and Enablement teams to develop and launch an Oryx Partner Certification Program, providing consulting partners with the education, tools, and recognition needed to confidently recommend Oryx.

• Develop scalable partner onboarding, communication, and ongoing engagement programs.

• Support partner recruitment and ecosystem expansion through targeted campaigns, events, and strategic outreach.

• Create co-marketing opportunities with partners, including webinars, joint events, educational content, and referral generation initiatives.

• Help strengthen partner relationships by ensuring consistent communication, thoughtful engagement, and a high-quality partner experience.

• Measure partner program effectiveness through engagement, referrals, pipeline contribution, and revenue generation.

Events, Sponsorships & Program Execution

• Manage assigned industry conferences, trade shows, sponsorships, regional events, and partner programs from concept through execution.

• Coordinate with internal stakeholders, external vendors, industry organizations, and strategic partners to deliver high-quality, on-brand experiences.

• Own program budgets, timelines, deliverables, and operational logistics.

• Collaborate with our Brand and Content teams to ensure events and partner programs consistently reflect Oryx's positioning and brand identity.

• Identify opportunities to maximize the value of our industry presence through strategic partnerships, speaking engagements, education, and community-building.

• Ensure every program has a clear objective, defined audience, measurable outcomes, and an actionable follow-up strategy.

Cross-Functional Collaboration & Revenue Accountability

• Work closely with Field Sales to understand territory priorities, market opportunities, and the programs needed to accelerate growth.

• Collaborate with the Head of Partnerships to align partner marketing initiatives with broader partner acquisition, activation, and referral strategies.

• Partner with Demand Generation and Revenue Operations to build effective event promotion, lead capture, attribution, and follow-up processes.

• Develop regular reporting on program performance, including pipeline sourced, pipeline influenced, partner referrals, and closed-won revenue.

• Use data and feedback to identify what works, improve program effectiveness, and recommend where Oryx should invest next.

• Bring new ideas to the table and proactively identify opportunities to expand Oryx's reach, strengthen relationships, and accelerate growth.

What Success Looks Like

Success in this role will be measured by your ability to build scalable programs that create meaningful commercial impact.

Key performance indicators include:

• Pipeline Generation: Qualified sales pipeline sourced through field events, partner programs, and co-marketing initiatives.

• Revenue Contribution: Closed-won revenue generated or influenced by field and partner marketing programs.

• Partner Referrals: Growth in qualified referrals and opportunities originating from consulting and strategic partners.

• Partner Activation: Increased participation in partner education, certification, and engagement programs.

• Event Effectiveness: Measurable return on investment across events, sponsorships, and regional marketing initiatives.

• Program Execution: Consistent delivery of high-quality programs that support our sales organization and strengthen Oryx's market presence.

What We're Looking For

• 5–7+ years of experience in B2B marketing, with a strong background in field marketing, partner marketing, event marketing, or channel marketing.

• Experience working in a high-growth SaaS or technology environment. Dental industry experience is strongly preferred.

• Demonstrated success developing and executing marketing programs that generate qualified pipeline and contribute to revenue.

• Strong understanding of partner ecosystems, referral programs, channel marketing, and partner enablement strategies.

• Experience planning and executing events, conferences, sponsorships, and regional marketing initiatives.

• Exceptional project management and organizational skills, with the ability to manage multiple programs, priorities, and stakeholders simultaneously.

• Strong relationship-building skills and the ability to work effectively with sales teams, industry partners, executives, and external stakeholders.

• A data-driven mindset and comfort measuring marketing effectiveness through pipeline, conversion, and revenue metrics.

• Excellent written and verbal communication skills.

• A proactive, resourceful approach to problem-solving and a willingness to roll up your sleeves to get things done.

• Comfort operating in a fast-paced, evolving environment where priorities shift and opportunities emerge quickly.

• Willingness to travel to events, conferences, partner meetings, and field marketing activations as needed.

You'll Thrive Here If...

• You're a builder. You love taking an idea and turning it into a program that delivers results.

• You're commercially minded. You understand that marketing should drive growth, and you know how to connect activities to business outcomes.

• You're a natural connector. You build relationships easily, earn trust quickly, and genuinely enjoy bringing people together.

• You're incredibly organized. You can manage a dozen moving pieces without losing sight of the details.

• You think on your feet. When something doesn't go according to plan, you find a solution and keep moving.

• You're both strategic and hands-on. You can build a plan, negotiate with a vendor, engage a partner, and jump in to help execute an event.

• You bring energy. You're enthusiastic, creative, collaborative, and genuinely excited about what we're building.

• You take ownership. You don't wait to be told what needs to happen next. You anticipate needs, identify opportunities, and make things happen.

Why Oryx?

At Oryx, you'll have the opportunity to help shape how one of the fastest-growing dental technology companies connects with the industry.

You'll work alongside a passionate team that's reimagining the future of dental practice management, building an engaged partner ecosystem, and creating meaningful experiences for dental professionals across the country.

You'll have the autonomy to build, the support to execute, and the opportunity to make a measurable impact on our growth.

If you're someone who loves bringing people together, building relationships, and turning great ideas into real business results, we'd love to meet you.